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Perspectives in consumer behavior /

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Kassarjian, Harold H.

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Perspectives in consumer behavior /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Perspectives in consumer behavior // [edited by] Harold H. Kassarjian, Thomas S. Robertson.
other author:	Kassarjian, Harold H.
Published:	Englewood Cliffs, N.J. :Prentice Hall, : 1991.,
Description:	viii, 616 p. :ill. ;24 cm.
Notes:	Previously published: Glenview, Ill. : Scott, Foresman, c1989.
Subject:	Consumer behavior. -
ISBN:	0136587097 (International ed. : pbk.)

Perspectives in consumer behavior /
Perspectives in consumer behavior /[edited by] Harold H. Kassarjian, Thomas S. Robertson. - 4th ed. - Englewood Cliffs, N.J. :Prentice Hall,1991. - viii, 616 p. :ill. ;24 cm.

Previously published: Glenview, Ill. : Scott, Foresman, c1989.

Includes bibliographical references and indexes.

ISBN: 0136587097 (International ed. : pbk.)

LCCN: 90040458Subjects--Topical Terms:

535816
Consumer behavior.

LC Class. No.: HF5415.32 / .P47 1991

Dewey Class. No.: 658.8/342

Perspectives in consumer behavior /
LDR:00714nam a2200205 a 45 001 651308
005 19910812140126.1
008 900530s1991 njua b 00100 eng
010 $a 90040458
020 $a 0136587097 (International ed. : pbk.)
020 $a 0136604404
035 $a dt 00013151
040 $a DLC $c DLC $d DLC
050 0 0 $a HF5415.32 $b .P47 1991
082 0 0 $a 658.8/342 $2 20
245 0 0 $a Perspectives in consumer behavior / $c [edited by] Harold H. Kassarjian, Thomas S. Robertson.
250 $a 4th ed.
260 0 $a Englewood Cliffs, N.J. : $c 1991. $b Prentice Hall,
300 $a viii, 616 p. : $b ill. ; $c 24 cm.
500 $a Previously published: Glenview, Ill. : Scott, Foresman, c1989.
504 $a Includes bibliographical references and indexes.
650 $a Consumer behavior. $3 535816
650 $a Marketing. $3 536353
700 $a Kassarjian, Harold H. $3 667194
700 $a Robertson, Thomas S. $3 667195

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六樓西文書區HC-Z(6F Western Language Books)

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HF5415.32 P467 1991

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