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The Politz papers : = science and tr...
~
Deming, W. Edwards (1900-)
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The Politz papers : = science and truth in marketing research /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
The Politz papers :/ edited by Hugh S. Hardy ; with a foreword by Darrel B. Lucas and with additional notes by W. Edwards Deming.
Reminder of title:
science and truth in marketing research /
other author:
Deming, W. Edwards
Published:
Chicago, Ill. :American Marketing Association, : 1990.,
Description:
xvii, 351 p. :ill. ;24 cm.
Subject:
Advertising - Research - United States -
ISBN:
0877572100
The Politz papers : = science and truth in marketing research /
The Politz papers :
science and truth in marketing research /edited by Hugh S. Hardy ; with a foreword by Darrel B. Lucas and with additional notes by W. Edwards Deming. - Chicago, Ill. :American Marketing Association,1990. - xvii, 351 p. :ill. ;24 cm.
Includes bibliographical references and index.
ISBN: 0877572100
LCCN: 90036688 //r93Subjects--Personal Names:
666847
Politz, Alfred,
d. 1982.Subjects--Topical Terms:
666848
Advertising
--Research--United States
LC Class. No.: HF5415.2 / .P6 1990
Dewey Class. No.: 658.8/3/0973
The Politz papers : = science and truth in marketing research /
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The Politz papers :
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science and truth in marketing research /
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edited by Hugh S. Hardy ; with a foreword by Darrel B. Lucas and with additional notes by W. Edwards Deming.
260
0
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Chicago, Ill. :
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1990.
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American Marketing Association,
300
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xvii, 351 p. :
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ill. ;
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24 cm.
504
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Includes bibliographical references and index.
600
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Politz, Alfred,
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d. 1982.
$3
666847
650
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Advertising
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Research
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United States
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666848
650
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Marketing research
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United States
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666849
700
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Deming, W. Edwards
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(William Edwards),
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1900-
$3
648182
700
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Hardy, Hugh S.,
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1924-
$3
666846
based on 0 review(s)
Location:
ALL
罕用書庫221室(美崙校區,調書請點預約)(RU_221)
Year:
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Items
1 records • Pages 1 •
1
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W0018186
罕用書庫221室(美崙校區,調書請點預約)(RU_221)
01.外借(書)_YB
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HF5415.2 P769 1990
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1 records • Pages 1 •
1
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