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Understanding & designing marketing ...

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Webb, John R.

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Understanding & designing marketing research /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Understanding & designing marketing research // John R. Webb.
Author:	Webb, John R.
Published:	London ;Academic Press, : c1992.,
Description:	viii, 236 p. :ill. ;24 cm.
Subject:	Marketing research. -
ISBN:	0127392211 (pbk.)

Understanding & designing marketing research /
Webb, John R.

Understanding & designing marketing research /John R. Webb. - London ;Academic Press,c1992. - viii, 236 p. :ill. ;24 cm.

Includes bibliographical references and indexes.

ISBN: 0127392211 (pbk.)

LCCN: gb 92047742

Nat. Bib. No.: GB92-47742Subjects--Topical Terms:

532352
Marketing research.

LC Class. No.: HF5415.2 / .W39x

Dewey Class. No.: 658.83

Understanding & designing marketing research /
LDR:00637nam a2200205 a 45 001 647586
003 OCoLC
005 19950704143124.0
008 921208s1992 enka b 001 0 eng d
010 $a gb 92047742
015 $a GB92-47742
020 $a 0127392211 (pbk.)
035 $a dt 00007083
040 $a AZS $c AZS $d NYP $d UKM
050 $a HF5415.2 $b .W39x
082 0 4 $a 658.83 $2 20
100 $a Webb, John R. $3 658334
245 1 0 $a Understanding & designing marketing research / $c John R. Webb.
260 $a London ; $a New York : $c c1992. $b Academic Press,
300 $a viii, 236 p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references and indexes.
650 $a Marketing research. $3 532352
740 0 1 $a Understanding and designing marketing research.

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W0016663

六樓西文書區HC-Z(6F Western Language Books)

01.外借(書)_YB

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HF5415.2 W366 1992

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1 records • Pages 1 •
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