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The strategy and tactics of pricing ...

~

Holden, Reed K.

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The strategy and tactics of pricing : = a guide to profitable decision making /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	The strategy and tactics of pricing :/ Thomas T. Nagle, Reed K. Holden.
其他題名:	a guide to profitable decision making /
作者:	Nagle, Thomas T.,
其他作者:	Holden, Reed K.
出版者:	Englewood Cliffs, NJ :Prentice Hall, : c1994.,
面頁冊數:	p. cm.
標題:	Marketing - Decision making. -
ISBN:	0136690602 (pbk.) :

The strategy and tactics of pricing : = a guide to profitable decision making /
Nagle, Thomas T.,1951-

The strategy and tactics of pricing :a guide to profitable decision making /Thomas T. Nagle, Reed K. Holden. - 2nd ed. - Englewood Cliffs, NJ :Prentice Hall,c1994. - p. cm.

Includes bibliographical references and index.

ISBN: 0136690602 (pbk.) :US29.95

LCCN: 94015812Subjects--Topical Terms:

578727
Marketing
--Decision making.

LC Class. No.: HF5416.5 / .N34 1994

Dewey Class. No.: 658.8/16

The strategy and tactics of pricing : = a guide to profitable decision making /
LDR:00657nam a2200217 a 45 001 641919
003 DLC
005 19940404154236.7
008 940331s1994 nju b 001 0 eng 8
010 $a 94015812
020 $a 0136690602 (pbk.) : $c US29.95
020 $a 0136693768 : $c US39.00
035 $a J9593018
040 $a DLC $c DLC
050 0 0 $a HF5416.5 $b .N34 1994
082 0 0 $a 658.8/16 $2 20
100 $a Nagle, Thomas T., $d 1951- $3 646181
245 1 4 $a The strategy and tactics of pricing : $b a guide to profitable decision making / $c Thomas T. Nagle, Reed K. Holden.
250 $a 2nd ed.
260 $a Englewood Cliffs, NJ : $c c1994. $b Prentice Hall,
263 $a 9405
300 $a p. cm.
504 $a Includes bibliographical references and index.
650 $a Marketing $x Decision making. $3 578727
650 $a Pricing. $3 646182
700 $a Holden, Reed K. $3 646180

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