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Marketing management /

~

Kotler, Philip.

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Marketing management /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Marketing management // Philip Kotler.
Author:	Kotler, Philip.
出版者:	Upper Saddle River, N.J. :Prentice Hall, : c2003.,
面頁冊數:	1 v. (various pagings) :col. ill. ;27 cm.
附註:	Various multi-media instructional aids, including a web site, are available to supplement the text.
標題:	Marketing - Management. -
ISBN:	0130336297$b(hbk.)

Marketing management /
Kotler, Philip.

Marketing management /Philip Kotler. - 11th ed. - Upper Saddle River, N.J. :Prentice Hall,c2003. - 1 v. (various pagings) :col. ill. ;27 cm.

Various multi-media instructional aids, including a web site, are available to supplement the text.

Includes bibliographical references and indexes.

ISBN: 0130336297$b(hbk.)NT$4082

LCCN: 2002022481Subjects--Topical Terms:

559161
Marketing
--Management.

LC Class. No.: HF5415.13 / .K64 2003

Dewey Class. No.: 658.8

Marketing management /
LDR:00693nam 2200205 a 450 001 594818
005 19980206111316.0
008 020214s2003 njua b 001 0 eng
010 $a 2002022481
020 $a 0130336297$b(hbk.) $c NT$4082
035 $a 00230228
040 $a DLC $c DLC $d DLC
042 $a pcc
050 0 0 $a HF5415.13 $b .K64 2003
082 0 0 $a 658.8 $2 21
100 $a Kotler, Philip. $3 520689
245 1 0 $a Marketing management / $c Philip Kotler.
250 $a 11th ed.
260 $a Upper Saddle River, N.J. : $c c2003. $b Prentice Hall,
300 $a 1 v. (various pagings) : $b col. ill. ; $c 27 cm.
500 $a Various multi-media instructional aids, including a web site, are available to supplement the text.
504 $a Includes bibliographical references and indexes.
650 $a Marketing $x Management. $3 559161

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F0030462

六樓西文書區HC-Z(6F Western Language Books)

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HF5415.13 K64 2003

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