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Patient engagement in pharma = a psychologist perspective /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Patient engagement in pharma/ by Sumira Riaz.
其他題名:	a psychologist perspective /
作者:	Riaz, Sumira.
出版者:	Cham :Springer Nature Switzerland : : 2024.,
面頁冊數:	xiii, 80 p. :ill. (some col.), digital ;24 cm.
內容註:	1. Understanding and experiences of a health psychologist -- 2. Building a patient engagement strategy -- 3. Implementation science -- 4. Case studies in practice -- 5. Key considerations and future directions of patient engagement, behaviour science, ethical considerations and further training for psychologist.
Contained By:	Springer Nature eBook
標題:	Pharmaceutical industry. -
電子資源:	https://doi.org/10.1007/978-3-031-56340-9
ISBN:	9783031563409

Patient engagement in pharma = a psychologist perspective /
Riaz, Sumira.

Patient engagement in pharmaa psychologist perspective /[electronic resource] :by Sumira Riaz. - Cham :Springer Nature Switzerland :2024. - xiii, 80 p. :ill. (some col.), digital ;24 cm.

1. Understanding and experiences of a health psychologist -- 2. Building a patient engagement strategy -- 3. Implementation science -- 4. Case studies in practice -- 5. Key considerations and future directions of patient engagement, behaviour science, ethical considerations and further training for psychologist.

Terms such as "patient engagement", "centricity", and "patient first" are often loosely used to describe a company vision, a joint objective in establishing an ethos which incorporates the person who matters the most, the patient. Traditionally, a psychologist is known to work in clinical settings, directly with people experiencing psychological difficulties, within a healthcare structure. This is still the premise; however, the foundational knowledge and understanding of human behaviour has driven psychologists into a new, previously unconsidered professional field: the healthcare and pharmaceutical industry. This industry is pivotal in clinical drug development, new discoveries, innovation, and the reach is endless. So, what is a psychologist doing working in this environment? This book offers insights on how to build successful patient engagement strategies based on behaviour science and the real-world experience of a psychologist working in the pharmaceutical industry.

ISBN: 9783031563409

Standard No.: 10.1007/978-3-031-56340-9doiSubjects--Topical Terms:

630829
Pharmaceutical industry.

LC Class. No.: HD9665.5

Dewey Class. No.: 338.476151

Patient engagement in pharma = a psychologist perspective /
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