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Innovative Payment E-Commerce Solutions and their Potential Impact on Customer Experience and Revenues.

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Innovative Payment E-Commerce Solutions and their Potential Impact on Customer Experience and Revenues./
作者:	Conradt, Caspar Leon.
出版者:	Ann Arbor : ProQuest Dissertations & Theses, : 2021,
面頁冊數:	80 p.
附註:	Source: Dissertations Abstracts International, Volume: 83-12, Section: B.
Contained By:	Dissertations Abstracts International83-12B.
標題:	Purchasing. -
電子資源:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=29097847
ISBN:	9798819349090

Innovative Payment E-Commerce Solutions and their Potential Impact on Customer Experience and Revenues.
Conradt, Caspar Leon.

Innovative Payment E-Commerce Solutions and their Potential Impact on Customer Experience and Revenues. - Ann Arbor : ProQuest Dissertations & Theses, 2021 - 80 p.

Source: Dissertations Abstracts International, Volume: 83-12, Section: B.

Thesis (M.M.)--Universidade NOVA de Lisboa (Portugal), 2021.

This item must not be sold to any third party vendors.

Digitisation, globalisation, and new disruptive technologies are consistently changing the way consumers buy goods and services and forcing merchants to attract customers with more customer centric approaches. As research indicates, the checkout process and especially the offered modes of payment can have a strong influence on the overall customer experience and revenues consequently generated by customers.This study aims to contribute to related research by collecting data from online shop customers, gaining more insight into their preferences and motivation in order to shed more light onto the interrelationship of shopping experience, customer satisfaction and shop revenues, especially with regard to innovative payment solutions.

ISBN: 9798819349090Subjects--Topical Terms:

652497
Purchasing.

Innovative Payment E-Commerce Solutions and their Potential Impact on Customer Experience and Revenues.
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