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Nation branding and sports diplomacy...

Dubinsky, Yoav.

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Nation branding and sports diplomacy = country image games in times of change /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Nation branding and sports diplomacy/ by Yoav Dubinsky.
Reminder of title:	country image games in times of change /
Author:	Dubinsky, Yoav.
Published:	Cham :Springer International Publishing : : 2023.,
Description:	xv, 286 p. :ill., digital ;24 cm.
[NT 15003449]:	Introduction -- Chapter 1 - Sports, Country Image, Nation Branding, and Public Diplomacy: Theoretical and Conceptual Frameworks -- Chapter 2 - Nation branding and sports-washing in international football: Exploring the roles of country image through the evolution of the FIFA World Cup -- Chapter 3 -Sports, Nation Branding, and Public Diplomacy in a changing World: A Global Review -- Chapter 4 - The Olympic Games, Nation Branding, and Public Diplomacy in a Post-Pandemic World: Reflections on Tokyo 2020 and Beyond -- Chapter 5 - Title IX and the Land of Opportunity: Six Lessons on Brand America and U.S. Sports Diplomacy amid the 50 Years Anniversary of the anti-sex discrimination Education Amendment of 1972 -- Chapter 6 - International Football as a Nation Branding and Public Diplomacy Battlefield: The Case of the European Super League -- Chapter 7 - Sports-Washing -- Chapter 8 - Place branding and sports: From 'Track Town USA' to Oregon22 World Athletics Championships -- Chapter 9 - Sport-Tech Diplomacy: An Innovative Soft Power Tool for Nation Branding -- Chapter 10 - Where is the World headed to? A Glimpse to the Future of Sports, Nation Branding and Public Diplomacy.
Contained By:	Springer Nature eBook
Subject:	Sports and state. -
Online resource:	https://doi.org/10.1007/978-3-031-32550-2
ISBN:	9783031325502

Nation branding and sports diplomacy = country image games in times of change /
Dubinsky, Yoav.

Nation branding and sports diplomacycountry image games in times of change /[electronic resource] :by Yoav Dubinsky. - Cham :Springer International Publishing :2023. - xv, 286 p. :ill., digital ;24 cm.

Introduction -- Chapter 1 - Sports, Country Image, Nation Branding, and Public Diplomacy: Theoretical and Conceptual Frameworks -- Chapter 2 - Nation branding and sports-washing in international football: Exploring the roles of country image through the evolution of the FIFA World Cup -- Chapter 3 -Sports, Nation Branding, and Public Diplomacy in a changing World: A Global Review -- Chapter 4 - The Olympic Games, Nation Branding, and Public Diplomacy in a Post-Pandemic World: Reflections on Tokyo 2020 and Beyond -- Chapter 5 - Title IX and the Land of Opportunity: Six Lessons on Brand America and U.S. Sports Diplomacy amid the 50 Years Anniversary of the anti-sex discrimination Education Amendment of 1972 -- Chapter 6 - International Football as a Nation Branding and Public Diplomacy Battlefield: The Case of the European Super League -- Chapter 7 - Sports-Washing -- Chapter 8 - Place branding and sports: From 'Track Town USA' to Oregon22 World Athletics Championships -- Chapter 9 - Sport-Tech Diplomacy: An Innovative Soft Power Tool for Nation Branding -- Chapter 10 - Where is the World headed to? A Glimpse to the Future of Sports, Nation Branding and Public Diplomacy.

This book critically discusses the role of sports in nation branding and public diplomacy during the years 2020 and 2022, as the world was going through a global pandemic and health, economic, social, and political crises. The book argues that the use of sports for nation branding and public diplomacy goals is not new, but the changes the world went through required nations, places, communities, and individuals to modify and adapt the ways they use sports for country image purposes. After discussing global changes, the book outlines the theoretical frameworks of nation branding and public diplomacy, and discusses their manifestations through the evolution of the FIFA World Cup, the postponed Tokyo 2020 Olympic Games, the role of Title IX in American sports, the European Super League, the Oregon22 World Athletics Championships, the emergence of sport-tech diplomacy, and though the role of sports and the global order in an ever-changing world.

ISBN: 9783031325502

Standard No.: 10.1007/978-3-031-32550-2doiSubjects--Topical Terms:

547814
Sports and state.

LC Class. No.: GV706.35 / .D83 2023

Dewey Class. No.: 352.748

Nation branding and sports diplomacy = country image games in times of change /
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245 1 0 $a Nation branding and sports diplomacy $h [electronic resource] : $b country image games in times of change / $c by Yoav Dubinsky.
260 $a Cham : $b Springer International Publishing : $b Imprint: Palgrave Macmillan, $c 2023.
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505 0 $a Introduction -- Chapter 1 - Sports, Country Image, Nation Branding, and Public Diplomacy: Theoretical and Conceptual Frameworks -- Chapter 2 - Nation branding and sports-washing in international football: Exploring the roles of country image through the evolution of the FIFA World Cup -- Chapter 3 -Sports, Nation Branding, and Public Diplomacy in a changing World: A Global Review -- Chapter 4 - The Olympic Games, Nation Branding, and Public Diplomacy in a Post-Pandemic World: Reflections on Tokyo 2020 and Beyond -- Chapter 5 - Title IX and the Land of Opportunity: Six Lessons on Brand America and U.S. Sports Diplomacy amid the 50 Years Anniversary of the anti-sex discrimination Education Amendment of 1972 -- Chapter 6 - International Football as a Nation Branding and Public Diplomacy Battlefield: The Case of the European Super League -- Chapter 7 - Sports-Washing -- Chapter 8 - Place branding and sports: From 'Track Town USA' to Oregon22 World Athletics Championships -- Chapter 9 - Sport-Tech Diplomacy: An Innovative Soft Power Tool for Nation Branding -- Chapter 10 - Where is the World headed to? A Glimpse to the Future of Sports, Nation Branding and Public Diplomacy.
520 $a This book critically discusses the role of sports in nation branding and public diplomacy during the years 2020 and 2022, as the world was going through a global pandemic and health, economic, social, and political crises. The book argues that the use of sports for nation branding and public diplomacy goals is not new, but the changes the world went through required nations, places, communities, and individuals to modify and adapt the ways they use sports for country image purposes. After discussing global changes, the book outlines the theoretical frameworks of nation branding and public diplomacy, and discusses their manifestations through the evolution of the FIFA World Cup, the postponed Tokyo 2020 Olympic Games, the role of Title IX in American sports, the European Super League, the Oregon22 World Athletics Championships, the emergence of sport-tech diplomacy, and though the role of sports and the global order in an ever-changing world.
650 0 $a Sports and state. $3 547814
650 0 $a Branding (Marketing) $3 625366
650 0 $a Sports and tourism. $3 548899
650 0 $a Diplomacy. $3 622829
650 0 $a Place marketing. $3 767704
650 0 $a Nation-state. $3 919938
650 2 4 $a Sport Science. $3 2132065
650 2 4 $a Tourism Management. $3 2068134
710 2 $a SpringerLink (Online service) $3 836513
773 0 $t Springer Nature eBook
856 4 0 $u https://doi.org/10.1007/978-3-031-32550-2
950 $a Political Science and International Studies (SpringerNature-41174)