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Always on = advertising, marketing, ...

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Vollmer, Christopher.

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Always on = advertising, marketing, and media in an era of consumer control /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Always on/ Christopher Vollmer with Geoffrey Precourt.
其他題名:	advertising, marketing, and media in an era of consumer control /
作者:	Vollmer, Christopher.
其他作者:	Precourt, Geoffrey.
出版者:	New York :McGraw-Hill, : c2008.,
面頁冊數:	215 p. :ill. (chiefly col.)
標題:	Internet marketing. -
電子資源:	https://lb30.libraryandbook.net/Book_detial/EB978007150828501Click for full text (McGrawHill)
ISBN:	0071508287 (pbk.)

Always on = advertising, marketing, and media in an era of consumer control /
Vollmer, Christopher.

Always onadvertising, marketing, and media in an era of consumer control /[electronic resource] :Christopher Vollmer with Geoffrey Precourt. - New York :McGraw-Hill,c2008. - 215 p. :ill. (chiefly col.)

Includes bibliographical references (p. 199-204) and index.

ISBN: 0071508287 (pbk.)Subjects--Topical Terms:

570186
Internet marketing.
Index Terms--Genre/Form:

542853
Electronic books.

LC Class. No.: HF5415.1265 / .V65 2008

Dewey Class. No.: 658.8/72

Always on = advertising, marketing, and media in an era of consumer control /
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300 $a 215 p. : $b ill. (chiefly col.)
504 $a Includes bibliographical references (p. 199-204) and index.
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