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Always on = advertising, marketing, ...
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Vollmer, Christopher.
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Always on = advertising, marketing, and media in an era of consumer control /
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
Always on/ Christopher Vollmer with Geoffrey Precourt.
其他題名:
advertising, marketing, and media in an era of consumer control /
作者:
Vollmer, Christopher.
其他作者:
Precourt, Geoffrey.
出版者:
New York :McGraw-Hill, : c2008.,
面頁冊數:
215 p. :ill. (chiefly col.)
標題:
Internet marketing. -
電子資源:
https://lb30.libraryandbook.net/Book_detial/EB978007150828501Click for full text (McGrawHill)
ISBN:
0071508287 (pbk.)
Always on = advertising, marketing, and media in an era of consumer control /
Vollmer, Christopher.
Always on
advertising, marketing, and media in an era of consumer control /[electronic resource] :Christopher Vollmer with Geoffrey Precourt. - New York :McGraw-Hill,c2008. - 215 p. :ill. (chiefly col.)
Includes bibliographical references (p. 199-204) and index.
ISBN: 0071508287 (pbk.)Subjects--Topical Terms:
570186
Internet marketing.
Index Terms--Genre/Form:
542853
Electronic books.
LC Class. No.: HF5415.1265 / .V65 2008
Dewey Class. No.: 658.8/72
Always on = advertising, marketing, and media in an era of consumer control /
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