東華大學圖書館 |

Language: English

Help

回圖書館首頁

手機版館藏查詢

Back

Switch To: Labeled | MARC Mode | ISBD

A critical public relations approach...

Wang, Huabin.

Linked to FindBook

Google Book

Amazon

博客來

A critical public relations approach to crisis communication and management = a case study of Malaysia Airlines Flight MH370 disappearance /

Record Type:	Electronic resources : Monograph/item
Title/Author:	A critical public relations approach to crisis communication and management/ by Huabin Wang.
Reminder of title:	a case study of Malaysia Airlines Flight MH370 disappearance /
Author:	Wang, Huabin.
Published:	Singapore :Springer Nature Singapore : : 2022.,
Description:	xxi, 223 p. :ill. (some col.), digital ;24 cm.
[NT 15003449]:	Mh370 as a national PR case: controversy and challenges -- PR research on national crises: national image and crisis response -- Theoretical framework, research methodology and data -- Crisis framing and image restoration: national media representations of Malaysia's image in the Mh370 disappearance -- Communication practice and institutional power: discursive representations of crisis response in the mh370 disappearance -- Discussion and implications: discourse and PR practice.
Contained By:	Springer Nature eBook
Subject:	Communication in crisis management - Case studies. -
Online resource:	https://doi.org/10.1007/978-981-19-6258-5
ISBN:	9789811962585

A critical public relations approach to crisis communication and management = a case study of Malaysia Airlines Flight MH370 disappearance /
Wang, Huabin.

A critical public relations approach to crisis communication and managementa case study of Malaysia Airlines Flight MH370 disappearance /[electronic resource] :by Huabin Wang. - Singapore :Springer Nature Singapore :2022. - xxi, 223 p. :ill. (some col.), digital ;24 cm. - M.A.K. Halliday Library functional linguistics series,2198-9877. - M.A.K. Halliday Lalliday library functional linguistics series..

Mh370 as a national PR case: controversy and challenges -- PR research on national crises: national image and crisis response -- Theoretical framework, research methodology and data -- Crisis framing and image restoration: national media representations of Malaysia's image in the Mh370 disappearance -- Communication practice and institutional power: discursive representations of crisis response in the mh370 disappearance -- Discussion and implications: discourse and PR practice.

This book proposes a critical public relations approach to analyzing crisis communication with Malaysia Airlines flight 370 (MH370) disappearance (2014-2018) as a case study. It examines the discursive process of Malaysia's crisis response and image building, tracing Malaysia Airlines during the immediate response and the Malaysian establishment until the official suspension of the underwater search. The study features a critical discourse analysis of 84 national media texts and 85 response statements, focusing on three aspects: the national media representations of Malaysia's image, the national carrier and the government's rhetorical strategies of delivering stances and actions, and the dynamic process of image reconstruction and national recovery. The present project contributes to the current research area by integrating both linguistic and public relations perspectives, and more importantly, by highlighting the ideological impact instead of merely behavioral effectiveness in modern communication research. Target readers may find their interest in corporate crisis communication, critical inquiry about political public relations, and the MH370 incident in general.

ISBN: 9789811962585

Standard No.: 10.1007/978-981-19-6258-5doiSubjects--Topical Terms:

3608302
Communication in crisis management
--Case studies.

LC Class. No.: HD49.3 / .W26 2022

Dewey Class. No.: 658.45

A critical public relations approach to crisis communication and management = a case study of Malaysia Airlines Flight MH370 disappearance /
LDR:02819nmm a2200337 a 4500 001 2305339
003 DE-He213
005 20221019041536.0
006 m d
007 cr nn 008maaau
008 230409s2022 si s 0 eng d
020 $a 9789811962585 $q (electronic bk.)
020 $a 9789811962578 $q (paper)
024 7 $a 10.1007/978-981-19-6258-5 $2 doi
035 $a 978-981-19-6258-5
040 $a GP $c GP
041 0 $a eng
050 4 $a HD49.3 $b .W26 2022
072 7 $a CFB $2 bicssc
072 7 $a LAN009000 $2 bisacsh
072 7 $a CFB $2 thema
082 0 4 $a 658.45 $2 23
090 $a HD49.3 $b .W246 2022
100 1 $a Wang, Huabin. $3 3608300
245 1 2 $a A critical public relations approach to crisis communication and management $h [electronic resource] : $b a case study of Malaysia Airlines Flight MH370 disappearance / $c by Huabin Wang.
260 $a Singapore : $b Springer Nature Singapore : $b Imprint: Springer, $c 2022.
300 $a xxi, 223 p. : $b ill. (some col.), digital ; $c 24 cm.
490 1 $a M.A.K. Halliday Library functional linguistics series, $x 2198-9877
505 0 $a Mh370 as a national PR case: controversy and challenges -- PR research on national crises: national image and crisis response -- Theoretical framework, research methodology and data -- Crisis framing and image restoration: national media representations of Malaysia's image in the Mh370 disappearance -- Communication practice and institutional power: discursive representations of crisis response in the mh370 disappearance -- Discussion and implications: discourse and PR practice.
520 $a This book proposes a critical public relations approach to analyzing crisis communication with Malaysia Airlines flight 370 (MH370) disappearance (2014-2018) as a case study. It examines the discursive process of Malaysia's crisis response and image building, tracing Malaysia Airlines during the immediate response and the Malaysian establishment until the official suspension of the underwater search. The study features a critical discourse analysis of 84 national media texts and 85 response statements, focusing on three aspects: the national media representations of Malaysia's image, the national carrier and the government's rhetorical strategies of delivering stances and actions, and the dynamic process of image reconstruction and national recovery. The present project contributes to the current research area by integrating both linguistic and public relations perspectives, and more importantly, by highlighting the ideological impact instead of merely behavioral effectiveness in modern communication research. Target readers may find their interest in corporate crisis communication, critical inquiry about political public relations, and the MH370 incident in general.
650 0 $a Communication in crisis management $v Case studies. $3 3608302
650 0 $a Crisis management $x Public relations $v Case studies. $3 3608303
650 0 $a Malaysia Airlines Flight 370 Incident, 2014. $3 2203503
650 1 4 $a Sociolinguistics. $3 524467
650 2 4 $a Public Relations. $3 869011
650 2 4 $a Intercultural Communication. $3 3242768
650 2 4 $a Media and Communication. $3 2187136
710 2 $a SpringerLink (Online service) $3 836513
773 0 $t Springer Nature eBook
830 0 $a M.A.K. Halliday Lalliday library functional linguistics series. $3 3608301
856 4 0 $u https://doi.org/10.1007/978-981-19-6258-5
950 $a Social Sciences (SpringerNature-41176)