東華大學圖書館 |

語系: 繁體中文

說明(常見問題)

回圖書館首頁

手機版館藏查詢

登入

回首頁

切換: 標籤 | MARC模式 | ISBD

The Political Economy of Televisual ...

Voorhees, Steven S.

FindBook

Google Book

Amazon

博客來

The Political Economy of Televisual Flow and Industrial Perception of Audiences.

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	The Political Economy of Televisual Flow and Industrial Perception of Audiences./
作者:	Voorhees, Steven S.
出版者:	Ann Arbor : ProQuest Dissertations & Theses, : 2020,
面頁冊數:	302 p.
附註:	Source: Dissertations Abstracts International, Volume: 82-02, Section: A.
Contained By:	Dissertations Abstracts International82-02A.
標題:	Mass communications. -
電子資源:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=27740331
ISBN:	9798662438897

The Political Economy of Televisual Flow and Industrial Perception of Audiences.
Voorhees, Steven S.

The Political Economy of Televisual Flow and Industrial Perception of Audiences. - Ann Arbor : ProQuest Dissertations & Theses, 2020 - 302 p.

Source: Dissertations Abstracts International, Volume: 82-02, Section: A.

Thesis (Ph.D.)--Rutgers The State University of New Jersey, School of Graduate Studies, 2020.

This item must not be sold to any third party vendors.

Long before the popular rise of digital video recorders, streaming media services, and mobile devices, Raymond Williams (1975) introduced the concept of flow as the culturally defining characteristic of television. Over forty years later, Williams' concept of televisual flow is more relevant than ever as television content and audiences have become diffused and fragmented across a multitude of digital networks, platforms, and devices. This study attempts to conduct a deep-dive into the television industry to build upon Williams' original concept and learn what is at stake for contemporary audiences. Furthermore, it challenges the basic linear/non-linear framework by which televisual flow is typically defined today and attempts to replace it with the more specific concepts of universal and personalized flows. By analyzing trade publications and interviewing industry executives, this research adopts Herbert Schiller's method of "listening in" to the industry in order to reveal the strategies and power structures guiding the programming, measuring, and regulating of televisual flow in the United States. Results portray television as an industry guided by self-preservation and an insatiable appetite for viewer data, strategically protecting legacy business models while inconspicuously transferring those same strategies onto new forms of flow in an attempt to extract even greater value from audiences.

ISBN: 9798662438897Subjects--Topical Terms:

3422380
Mass communications.
Subjects--Index Terms:

Audience measurement

The Political Economy of Televisual Flow and Industrial Perception of Audiences.
LDR:02602nmm a2200361 4500 001 2274259
005 20201120093359.5
008 220629s2020 ||||||||||||||||| ||eng d
020 $a 9798662438897
035 $a (MiAaPQ)AAI27740331
035 $a AAI27740331
040 $a MiAaPQ $c MiAaPQ
100 1 $a Voorhees, Steven S. $3 3551735
245 1 4 $a The Political Economy of Televisual Flow and Industrial Perception of Audiences.
260 1 $a Ann Arbor : $b ProQuest Dissertations & Theses, $c 2020
300 $a 302 p.
500 $a Source: Dissertations Abstracts International, Volume: 82-02, Section: A.
500 $a Advisor: Napoli, Philip M.
502 $a Thesis (Ph.D.)--Rutgers The State University of New Jersey, School of Graduate Studies, 2020.
506 $a This item must not be sold to any third party vendors.
520 $a Long before the popular rise of digital video recorders, streaming media services, and mobile devices, Raymond Williams (1975) introduced the concept of flow as the culturally defining characteristic of television. Over forty years later, Williams' concept of televisual flow is more relevant than ever as television content and audiences have become diffused and fragmented across a multitude of digital networks, platforms, and devices. This study attempts to conduct a deep-dive into the television industry to build upon Williams' original concept and learn what is at stake for contemporary audiences. Furthermore, it challenges the basic linear/non-linear framework by which televisual flow is typically defined today and attempts to replace it with the more specific concepts of universal and personalized flows. By analyzing trade publications and interviewing industry executives, this research adopts Herbert Schiller's method of "listening in" to the industry in order to reveal the strategies and power structures guiding the programming, measuring, and regulating of televisual flow in the United States. Results portray television as an industry guided by self-preservation and an insatiable appetite for viewer data, strategically protecting legacy business models while inconspicuously transferring those same strategies onto new forms of flow in an attempt to extract even greater value from audiences.
590 $a School code: 0190.
650 4 $a Mass communications. $3 3422380
650 4 $a Communication. $3 524709
650 4 $a Multimedia communications. $3 590562
653 $a Audience measurement
653 $a Programming strategy
653 $a Streaming
653 $a Televisual flow
690 $a 0708
690 $a 0558
690 $a 0459
710 2 $a Rutgers The State University of New Jersey, School of Graduate Studies. $b Communication, Information and Library Studies. $3 3429847
773 0 $t Dissertations Abstracts International $g 82-02A.
790 $a 0190
791 $a Ph.D.
792 $a 2020
793 $a English
856 4 0 $u http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=27740331