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(Re)producing "Indian Food": Race, V...

McDonell, Emma.

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(Re)producing "Indian Food": Race, Value, and Development in Peru's Quinoa Boom-Bust.

Record Type:	Electronic resources : Monograph/item
Title/Author:	(Re)producing "Indian Food": Race, Value, and Development in Peru's Quinoa Boom-Bust./
Author:	McDonell, Emma.
Published:	Ann Arbor : ProQuest Dissertations & Theses, : 2019,
Description:	315 p.
Notes:	Source: Dissertations Abstracts International, Volume: 81-07, Section: B.
Contained By:	Dissertations Abstracts International81-07B.
Subject:	Cultural anthropology. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=22624173
ISBN:	9781392622094

(Re)producing "Indian Food": Race, Value, and Development in Peru's Quinoa Boom-Bust.
McDonell, Emma.

(Re)producing "Indian Food": Race, Value, and Development in Peru's Quinoa Boom-Bust. - Ann Arbor : ProQuest Dissertations & Theses, 2019 - 315 p.

Source: Dissertations Abstracts International, Volume: 81-07, Section: B.

Thesis (Ph.D.)--Indiana University, 2019.

This item must not be sold to any third party vendors.

This dissertation presents an historical and ethnographic study of the cultural politics of value in the quinoa boom and bust in Peru. Over the past two decades, quinoa (Chenopodium quinoa Willd.) has transformed from a denigrated "Indian food," produced and consumed almost exclusively in the Andean highlands, into a coveted "superfood" that circulates in upscale consumer markets worldwide. Quinoa is one of a number of "exotic" foods that has recently gained popularity in high-end consumer markets for nutritional content, novelty, and a link to "ancient" cultures and that's commercialization is promoted as a development tool in their regions of origin.The study is at once based in Puno, Peru, Peru's quinoa production hub where, historically, over 80% of the nation's quinoa has been grown, and is multi-sited: it traces out connections from Puno to other locations and processes working at different scales. In contrast to much anthropological work on commodity chains that centers producers and consumers, this study focuses on the critical roles intermediary figures, such as chefs and development agents, play in the creation and maintenance of the quinoa commodity chain. It examines the complex processes characterizing changing ideas about quinoa's value and rapidly shifting power dynamics along the quinoa commodity chain to argue that the politics of value in commodity chains is enacted in part through the work of diverse kinds of intermediaries, figures largely ignored in existing scholarship.This study begins with a single inquiry: How did quinoa come to be seen as valuable and how its value is maintained? It examines the precursors of the expansion of quinoa markets, the shifting challenges faced by actors involved in Puno's quinoa industry over the course of the boom and bust, and the ways quinoa's changing position in global markets articulates with locally specific ideas about race, multiculturalism, and modernity.

ISBN: 9781392622094Subjects--Topical Terms:

2122764
Cultural anthropology.
Subjects--Index Terms:

Commodity booms

(Re)producing "Indian Food": Race, Value, and Development in Peru's Quinoa Boom-Bust.
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520 $a This dissertation presents an historical and ethnographic study of the cultural politics of value in the quinoa boom and bust in Peru. Over the past two decades, quinoa (Chenopodium quinoa Willd.) has transformed from a denigrated "Indian food," produced and consumed almost exclusively in the Andean highlands, into a coveted "superfood" that circulates in upscale consumer markets worldwide. Quinoa is one of a number of "exotic" foods that has recently gained popularity in high-end consumer markets for nutritional content, novelty, and a link to "ancient" cultures and that's commercialization is promoted as a development tool in their regions of origin.The study is at once based in Puno, Peru, Peru's quinoa production hub where, historically, over 80% of the nation's quinoa has been grown, and is multi-sited: it traces out connections from Puno to other locations and processes working at different scales. In contrast to much anthropological work on commodity chains that centers producers and consumers, this study focuses on the critical roles intermediary figures, such as chefs and development agents, play in the creation and maintenance of the quinoa commodity chain. It examines the complex processes characterizing changing ideas about quinoa's value and rapidly shifting power dynamics along the quinoa commodity chain to argue that the politics of value in commodity chains is enacted in part through the work of diverse kinds of intermediaries, figures largely ignored in existing scholarship.This study begins with a single inquiry: How did quinoa come to be seen as valuable and how its value is maintained? It examines the precursors of the expansion of quinoa markets, the shifting challenges faced by actors involved in Puno's quinoa industry over the course of the boom and bust, and the ways quinoa's changing position in global markets articulates with locally specific ideas about race, multiculturalism, and modernity.
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