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Organisational buying = a multidisci...
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Prior, Daniel D.
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Organisational buying = a multidisciplinary perspective /
Record Type:
Electronic resources : Monograph/item
Title/Author:
Organisational buying/ by Daniel D Prior.
Reminder of title:
a multidisciplinary perspective /
Author:
Prior, Daniel D.
Published:
Cham :Springer International Publishing : : 2021.,
Description:
xix, 217 p. :ill., digital ;24 cm.
[NT 15003449]:
1. Organisational Buying: Accepted Wisdom -- 2. Mapping Purchase Situations -- 3. The Organisational Buying Process Revisited -- 4. The Purchase Decision and the Value Proposition -- 5. Communications and Organisational Buying -- 6. Relationships, Relationships, Relationships -- 7. Organisational Buying Capabilities -- 8. Organisational Buying Culture -- 9. Designing the Organisational Buying Approach -- 10. Channels of Supply -- 11. Networks and Organisational Buying -- 12. Information Technology Developments and Organisational Buying -- 13. Conclusion.
Contained By:
Springer Nature eBook
Subject:
Purchasing. -
Online resource:
https://doi.org/10.1007/978-3-030-67414-4
ISBN:
9783030674144
Organisational buying = a multidisciplinary perspective /
Prior, Daniel D.
Organisational buying
a multidisciplinary perspective /[electronic resource] :by Daniel D Prior. - Cham :Springer International Publishing :2021. - xix, 217 p. :ill., digital ;24 cm.
1. Organisational Buying: Accepted Wisdom -- 2. Mapping Purchase Situations -- 3. The Organisational Buying Process Revisited -- 4. The Purchase Decision and the Value Proposition -- 5. Communications and Organisational Buying -- 6. Relationships, Relationships, Relationships -- 7. Organisational Buying Capabilities -- 8. Organisational Buying Culture -- 9. Designing the Organisational Buying Approach -- 10. Channels of Supply -- 11. Networks and Organisational Buying -- 12. Information Technology Developments and Organisational Buying -- 13. Conclusion.
ISBN: 9783030674144
Standard No.: 10.1007/978-3-030-67414-4doiSubjects--Topical Terms:
652497
Purchasing.
LC Class. No.: HF5437 / .P756 2021
Dewey Class. No.: 658.72
Organisational buying = a multidisciplinary perspective /
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1. Organisational Buying: Accepted Wisdom -- 2. Mapping Purchase Situations -- 3. The Organisational Buying Process Revisited -- 4. The Purchase Decision and the Value Proposition -- 5. Communications and Organisational Buying -- 6. Relationships, Relationships, Relationships -- 7. Organisational Buying Capabilities -- 8. Organisational Buying Culture -- 9. Designing the Organisational Buying Approach -- 10. Channels of Supply -- 11. Networks and Organisational Buying -- 12. Information Technology Developments and Organisational Buying -- 13. Conclusion.
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based on 0 review(s)
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電子資源
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Items
1 records • Pages 1 •
1
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W9401507
電子資源
11.線上閱覽_V
電子書
EB HF5437 .P756 2021
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1 records • Pages 1 •
1
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