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消費者之廣告態度對購買行為之影響 : = 以行動商務網購APP平台為例 ...

張簡鈺庭

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消費者之廣告態度對購買行為之影響 : = 以行動商務網購APP平台為例 = The relationship between consumers’ advertisement attitude and purchase behavior-mobile E-shopping APP as example /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	消費者之廣告態度對購買行為之影響 :/ 張簡鈺庭撰
Reminder of title:	以行動商務網購APP平台為例 = The relationship between consumers’ advertisement attitude and purchase behavior-mobile E-shopping APP as example /
remainder title:	The relationship between consumers’ advertisement attitude and purchase behavior-mobile E-shopping APP as example
Author:	張簡鈺庭
other author:	張益誠
Published:	[花蓮縣] :[國立東華大學會計與財務碩士學位學程], : 2020,
Description:	[10],78面 :圖,表 ;30公分
Notes:	校內電子全文開放日期不公開
Subject:	行動商務 -
Online resource:	http://134.208.29.108/cgi-bin/gs32/gsweb.cgi?o=dstdcdr&s=G0610738009.id&searchmode=basic電子全文(依作者授權而定)

消費者之廣告態度對購買行為之影響 : = 以行動商務網購APP平台為例 = The relationship between consumers’ advertisement attitude and purchase behavior-mobile E-shopping APP as example /
張簡鈺庭

消費者之廣告態度對購買行為之影響 :以行動商務網購APP平台為例 = The relationship between consumers’ advertisement attitude and purchase behavior-mobile E-shopping APP as example /The relationship between consumers’ advertisement attitude and purchase behavior-mobile E-shopping APP as example張簡鈺庭撰 - [花蓮縣] :[國立東華大學會計與財務碩士學位學程], 2020 - [10],78面 :圖,表 ;30公分

校內電子全文開放日期不公開

碩士論文--國立東華大學會計與財務碩士學位學程

含參考書目Subjects--Topical Terms:

2468187
行動商務

消費者之廣告態度對購買行為之影響 : = 以行動商務網購APP平台為例 = The relationship between consumers’ advertisement attitude and purchase behavior-mobile E-shopping APP as example /
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500 $a 校內電子全文開放日期不公開
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500 $a 國圖全文開放日期不公開
500 $a 畢業學年度: 108
500 $a 指導教授: 張益誠
502 $a 碩士論文--國立東華大學會計與財務碩士學位學程
504 $a 含參考書目
650 # 7 $a 行動商務 $2 csht $3 2468187
650 # 7 $a 廣告態度 $2 csht $3 2623837
650 # 7 $a 稀少性訊息 $2 lcstt $3 3446863
650 # 7 $a Mobile shopping $2 lcstt $3 3446864
650 # 7 $a Advertising attitude $2 lcstt $3 3446865
650 # 7 $a Scarcity messages $2 lcstt $3 3446866
700 1 # $a 張益誠 $e 指導 $3 3215576
700 1 # $a Chang, I-Cheng $e 指導 $3 3195598
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