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The news media meets social media: A...
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Murray, Danielle L.
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The news media meets social media: A content analysis of news outlets on Facebook.
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
The news media meets social media: A content analysis of news outlets on Facebook./
作者:
Murray, Danielle L.
出版者:
Ann Arbor : ProQuest Dissertations & Theses, : 2017,
面頁冊數:
59 p.
附註:
Source: Masters Abstracts International, Volume: 56-03.
Contained By:
Masters Abstracts International56-03(E).
標題:
Mass communication. -
電子資源:
http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=10590685
ISBN:
9781369699302
The news media meets social media: A content analysis of news outlets on Facebook.
Murray, Danielle L.
The news media meets social media: A content analysis of news outlets on Facebook.
- Ann Arbor : ProQuest Dissertations & Theses, 2017 - 59 p.
Source: Masters Abstracts International, Volume: 56-03.
Thesis (M.P.R.)--Quinnipiac University, 2017.
Social media has become a top source of communication between individuals as well as a portal of information between brands and their publics. More and more people are turning to platforms like Facebook and Twitter to get their daily news. Since anyone can post news worthy information on social media it becomes significantly important for credible news sources to have a presence on social media channels.
ISBN: 9781369699302Subjects--Topical Terms:
2144804
Mass communication.
The news media meets social media: A content analysis of news outlets on Facebook.
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Social media has become a top source of communication between individuals as well as a portal of information between brands and their publics. More and more people are turning to platforms like Facebook and Twitter to get their daily news. Since anyone can post news worthy information on social media it becomes significantly important for credible news sources to have a presence on social media channels.
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News networks, which have existed for a much longer time then social media or even the Internet, have historically managed to adapt to changing technology. Previously large news networks had the strongest presence on radio, television and digital newspapers. Now that we have entered the age of social media they must learn to adapt again to these platforms of which must be constantly in contact and provide a conversational and interactive environment. No study has yet been done to test whether large news networks are using social media to its fullest potential, for the purpose of releasing local and national news.
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The Dialogic Communication Theory tests whether a brand is using internet platforms in a way that produces dialogue and two-way communication. Many studies have used this theory to study, Fortune companies, non-profits as well as government agency candidates on social media. This study serves to understand how national news networks are using dialogic communication to inform their large publics of national news stories.
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