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The Relationship of Social Capital, ...
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Mask, Rick L., Jr.
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The Relationship of Social Capital, Supply Chain Integration Implementation and Customer Loyalty, and Their Relationship to Firm Performance.
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
The Relationship of Social Capital, Supply Chain Integration Implementation and Customer Loyalty, and Their Relationship to Firm Performance./
作者:
Mask, Rick L., Jr.
出版者:
Ann Arbor : ProQuest Dissertations & Theses, : 2018,
面頁冊數:
99 p.
附註:
Source: Dissertation Abstracts International, Volume: 79-09(E), Section: B.
Contained By:
Dissertation Abstracts International79-09B(E).
標題:
Operations research. -
電子資源:
http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=10790065
ISBN:
9780355862072
The Relationship of Social Capital, Supply Chain Integration Implementation and Customer Loyalty, and Their Relationship to Firm Performance.
Mask, Rick L., Jr.
The Relationship of Social Capital, Supply Chain Integration Implementation and Customer Loyalty, and Their Relationship to Firm Performance.
- Ann Arbor : ProQuest Dissertations & Theses, 2018 - 99 p.
Source: Dissertation Abstracts International, Volume: 79-09(E), Section: B.
Thesis (D.B.A.)--Capella University, 2018.
Physical retail locations have existed since the emergence of commerce and trade. Today these physical locations exist in the form of large, brick-and-mortar retail spaces. These locations currently are suffering substantial losses throughout their business structure. The customer experience and customer loyalty trends of past decades are changing. The adaptability of processes of each retail firm is being tested against the giant that has become e-commerce. To address the specific problem of financial loss due to lessening customer loyalty within brick-and-mortar retail firms, this study identifies a common variable from supplier to consumer. This variable exists within the retail firms and their supply chains of the Northeastern United States. The common variable that was identified was social capital, as this variable proves to be significant from supply chain all the way to the consumer. Retail firms and consumers within the Northeast were chosen as the diversity of cultures and population density were ideal to provide the 405 participant population in this study. The study utilized an explanatory, quantitative study utilizing inferential statistics and was designed to examine the relationships between social capital, supply chain integration, customer loyalty and firm performance. The study utilized a partial least squares tool to analyze the data and tested for mediation utilizing the Sobel test for mediation. The results demonstrate the significance of social capital within retail firm supply chains as well as in retail firm customer loyalty. Additionally, social capital did mediate the relationship between supply chain integration and firm performance within the supply chain. Findings of this study expand the current body of knowledge by demonstrating the significance of social capital in retail firms, from supplier to consumer, throughout the Northeastern United States.
ISBN: 9780355862072Subjects--Topical Terms:
547123
Operations research.
The Relationship of Social Capital, Supply Chain Integration Implementation and Customer Loyalty, and Their Relationship to Firm Performance.
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Physical retail locations have existed since the emergence of commerce and trade. Today these physical locations exist in the form of large, brick-and-mortar retail spaces. These locations currently are suffering substantial losses throughout their business structure. The customer experience and customer loyalty trends of past decades are changing. The adaptability of processes of each retail firm is being tested against the giant that has become e-commerce. To address the specific problem of financial loss due to lessening customer loyalty within brick-and-mortar retail firms, this study identifies a common variable from supplier to consumer. This variable exists within the retail firms and their supply chains of the Northeastern United States. The common variable that was identified was social capital, as this variable proves to be significant from supply chain all the way to the consumer. Retail firms and consumers within the Northeast were chosen as the diversity of cultures and population density were ideal to provide the 405 participant population in this study. The study utilized an explanatory, quantitative study utilizing inferential statistics and was designed to examine the relationships between social capital, supply chain integration, customer loyalty and firm performance. The study utilized a partial least squares tool to analyze the data and tested for mediation utilizing the Sobel test for mediation. The results demonstrate the significance of social capital within retail firm supply chains as well as in retail firm customer loyalty. Additionally, social capital did mediate the relationship between supply chain integration and firm performance within the supply chain. Findings of this study expand the current body of knowledge by demonstrating the significance of social capital in retail firms, from supplier to consumer, throughout the Northeastern United States.
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http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=10790065
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