東華大學圖書館 |

Language: English

Help

回圖書館首頁

手機版館藏查詢

Back

Switch To: Labeled | MARC Mode | ISBD

Audience Reactions to Computer-Gener...

Rohlf, Bradley M.

Linked to FindBook

Google Book

Amazon

博客來

Audience Reactions to Computer-Generated Imagery in Video.

Record Type:	Electronic resources : Monograph/item
Title/Author:	Audience Reactions to Computer-Generated Imagery in Video./
Author:	Rohlf, Bradley M.
Published:	Ann Arbor : ProQuest Dissertations & Theses, : 2017,
Description:	203 p.
Notes:	Source: Dissertation Abstracts International, Volume: 79-01(E), Section: A.
Contained By:	Dissertation Abstracts International79-01A(E).
Subject:	Communication. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=10603590
ISBN:	9780355158465

Audience Reactions to Computer-Generated Imagery in Video.
Rohlf, Bradley M.

Audience Reactions to Computer-Generated Imagery in Video. - Ann Arbor : ProQuest Dissertations & Theses, 2017 - 203 p.

Source: Dissertation Abstracts International, Volume: 79-01(E), Section: A.

Thesis (Ph.D.)--Indiana University of Pennsylvania, 2017.

Computer-generated imagery (CGI) has evolved into a common aesthetic fixture within the visual landscape of modern American society. While computers and CGI are relatively new elements of cinematic production, they have a direct and profound impact on the audience experience. This production aesthetic physically stimulates the senses of video consumers potentially at the expense of what many consider to be traditional literary quality. This study examines the interpretation and effects of these CGI enhancements on a college audience by applying Dale's Cone of Experience to audience perceptions and expectations of realism in videos. Audience believability and satisfaction were measured using a two-group, nonrandom selection quasi-experiment with pre-test and post-test design. Groups were matched using a pre-test survey that identified similarities in demographics and video consumption habits. The post-test survey compared results of the influence of CGI enhancements on audience responses to the impact of traditional effects. Among the results of the study, it was found that CGI did not significantly increase believability and satisfaction. It also did not increase audience recall and learning retention.

ISBN: 9780355158465Subjects--Topical Terms:

524709
Communication.

Audience Reactions to Computer-Generated Imagery in Video.
LDR:02178nmm a2200313 4500 001 2154645
005 20180419104824.5
008 190424s2017 ||||||||||||||||| ||eng d
020 $a 9780355158465
035 $a (MiAaPQ)AAI10603590
035 $a (MiAaPQ)iup:11566
035 $a AAI10603590
040 $a MiAaPQ $c MiAaPQ
100 1 $a Rohlf, Bradley M. $3 3342380
245 1 0 $a Audience Reactions to Computer-Generated Imagery in Video.
260 1 $a Ann Arbor : $b ProQuest Dissertations & Theses, $c 2017
300 $a 203 p.
500 $a Source: Dissertation Abstracts International, Volume: 79-01(E), Section: A.
500 $a Adviser: Mark Piwinsky.
502 $a Thesis (Ph.D.)--Indiana University of Pennsylvania, 2017.
520 $a Computer-generated imagery (CGI) has evolved into a common aesthetic fixture within the visual landscape of modern American society. While computers and CGI are relatively new elements of cinematic production, they have a direct and profound impact on the audience experience. This production aesthetic physically stimulates the senses of video consumers potentially at the expense of what many consider to be traditional literary quality. This study examines the interpretation and effects of these CGI enhancements on a college audience by applying Dale's Cone of Experience to audience perceptions and expectations of realism in videos. Audience believability and satisfaction were measured using a two-group, nonrandom selection quasi-experiment with pre-test and post-test design. Groups were matched using a pre-test survey that identified similarities in demographics and video consumption habits. The post-test survey compared results of the influence of CGI enhancements on audience responses to the impact of traditional effects. Among the results of the study, it was found that CGI did not significantly increase believability and satisfaction. It also did not increase audience recall and learning retention.
590 $a School code: 0318.
650 4 $a Communication. $3 524709
650 4 $a Mass communication. $3 2144804
650 4 $a Film studies. $3 2122736
690 $a 0459
690 $a 0708
690 $a 0900
710 2 $a Indiana University of Pennsylvania. $b Communications Media. $3 3277407
773 0 $t Dissertation Abstracts International $g 79-01A(E).
790 $a 0318
791 $a Ph.D.
792 $a 2017
793 $a English
856 4 0 $u http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=10603590