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International marketing /

~

Cateora, Philip R.

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International marketing /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	International marketing // Philip R. Cateora, Mary C. Gilly, John L. Graham and R. Bruce Money.
Author:	Cateora, Philip R.
other author:	Gilly, Mary C.
Published:	New York :McGraw-Hill Education, : c2016.,
Description:	662 p. :col. ill. ;28 cm.
Notes:	Includes indexes.
Subject:	Export marketing. -
ISBN:	9781259253065

International marketing /
Cateora, Philip R.

International marketing /Philip R. Cateora, Mary C. Gilly, John L. Graham and R. Bruce Money. - 17th ed. - New York :McGraw-Hill Education,c2016. - 662 p. :col. ill. ;28 cm.

Includes indexes.

ISBN: 9781259253065

LCCN: 2012020780Subjects--Topical Terms:

642609
Export marketing.

LC Class. No.: HF1416 / .C375 2016

Dewey Class. No.: 658.8/4

International marketing /
LDR:00550cam 2200181 a 4500 001 2147122
005 20121221163614.0
008 190311s2016 nyua 001 0 eng
010 $a 2012020780
020 $a 9781259253065 $q (pbk.)
020 $a 1259253066 $q (pbk.)
040 $a DLC $b eng
050 0 0 $a HF1416 $b .C375 2016
082 0 0 $a 658.8/4 $2 23
100 1 $a Cateora, Philip R. $3 693489
245 1 0 $a International marketing / $c Philip R. Cateora, Mary C. Gilly, John L. Graham and R. Bruce Money.
250 $a 17th ed.
260 # $a New York : $b McGraw-Hill Education, $c c2016.
300 $a 662 p. : $b col. ill. ; $c 28 cm.
500 $a Includes indexes.
650 # 0 $a Export marketing. $3 642609
650 # 0 $a International business enterprises. $3 542902
700 1 # $a Gilly, Mary C. $3 3333886
700 1 # $a Graham, John L. $3 889308
700 1 $a Money, R. Bruce. $3 3333890

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GW0021905

六樓西文書區HC-Z(6F Western Language Books)

01.外借(書)_YB

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HF1416 C375 2016

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1 records • Pages 1 •
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