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Vintage luxury fashion = exploring t...

Ryding, Daniella.

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Vintage luxury fashion = exploring the rise of the secondhand clothing trade /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Vintage luxury fashion/ edited by Daniella Ryding, Claudia E. Henninger, Marta Blazquez Cano.
其他題名:	exploring the rise of the secondhand clothing trade /
其他作者:	Ryding, Daniella.
出版者:	Cham :Springer International Publishing : : 2018.,
面頁冊數:	xxii, 222 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
標題:	Clothing trade. -
電子資源:	http://dx.doi.org/10.1007/978-3-319-71985-6
ISBN:	9783319719856

Vintage luxury fashion = exploring the rise of the secondhand clothing trade /
Vintage luxury fashionexploring the rise of the secondhand clothing trade /[electronic resource] :edited by Daniella Ryding, Claudia E. Henninger, Marta Blazquez Cano. - Cham :Springer International Publishing :2018. - xxii, 222 p. :ill., digital ;24 cm. - Palgrave advances in luxury. - Palgrave advances in luxury..

Providing a critical insight into the growth of the second-hand luxury and vintage fashion industry, this book offers a compendium of business developments from across the globe, including examples from Europe, the Middle East and Asia. The 'pre-loved or pre-owned' clothing trade has grown as an economic entity, providing a living for over 100,000 people and creating a desirable and essential clothing source in under-developed economies. By debating and deliberating contemporary cases, the authors illustrate how companies can optimise key managerial activities surrounding product branding, location marketing and supply chain buying. This timely collection is an important read for anyone involved in fashion, but particularly those interested in the retail and marketing perspective of the industry, as it explores an emerging and significant retail format.

ISBN: 9783319719856

Standard No.: 10.1007/978-3-319-71985-6doiSubjects--Topical Terms:

619047
Clothing trade.

LC Class. No.: HD9940 / .V568 2018

Dewey Class. No.: 338.47687

Vintage luxury fashion = exploring the rise of the secondhand clothing trade /
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