Social media and e-diplomacy in Chin...
Jiang, Ying.

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  • Social media and e-diplomacy in China = scrutinizing the power of Weibo /
  • 紀錄類型: 書目-電子資源 : Monograph/item
    正題名/作者: Social media and e-diplomacy in China/ by Ying Jiang.
    其他題名: scrutinizing the power of Weibo /
    作者: Jiang, Ying.
    出版者: New York :Palgrave Macmillan US : : 2017.,
    面頁冊數: xii, 147 p. :ill., digital ;22 cm.
    內容註: PART One: Social media landscape differences between China and the West -- Introduction and background knowledge -- Social media context in China and global PR theory -- Part 2: Analyzing the Embassies' use of Weibo -- Scanning the foreign use of Weibo -- Foreign embassies' use of Weibo -- A close case study: Kunming terror attack & embassy's e-diplomacy via Weibo -- Part 3: Public Diplomacy and Weibo -- Weibo as a public diplomacy platform -- Implications of the Western use of Weibo and global PR theory -- Conclusion/ Open-endedness.
    Contained By: Springer eBooks
    標題: Microblogs - Political aspects - China. -
    電子資源: http://dx.doi.org/10.1057/978-1-137-59358-0
    ISBN: 9781137593580
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