Harnessing Hollywood hype: Film mark...
Wong, Katherine Felsburg.

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  • Harnessing Hollywood hype: Film marketing meets the challenges and opportunities of the 21st century.
  • 紀錄類型: 書目-電子資源 : Monograph/item
    正題名/作者: Harnessing Hollywood hype: Film marketing meets the challenges and opportunities of the 21st century./
    作者: Wong, Katherine Felsburg.
    面頁冊數: 411 p.
    附註: Source: Dissertation Abstracts International, Volume: 77-06(E), Section: A.
    Contained By: Dissertation Abstracts International77-06A(E).
    標題: Mass communication. -
    電子資源: http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=10003886
    ISBN: 9781339429465
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