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Determinants of United States Muslim...

Zinser, Brian Arthur.

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Determinants of United States Muslims' intentions to use retail Islamic banking and financial services: An application of the theory of planned behavior.

Record Type:	Electronic resources : Monograph/item
Title/Author:	Determinants of United States Muslims' intentions to use retail Islamic banking and financial services: An application of the theory of planned behavior./
Author:	Zinser, Brian Arthur.
Description:	134 p.
Notes:	Source: Dissertation Abstracts International, Volume: 76-12(E), Section: A.
Contained By:	Dissertation Abstracts International76-12A(E).
Subject:	Marketing. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3663874
ISBN:	9781339056906

Determinants of United States Muslims' intentions to use retail Islamic banking and financial services: An application of the theory of planned behavior.
Zinser, Brian Arthur.

Determinants of United States Muslims' intentions to use retail Islamic banking and financial services: An application of the theory of planned behavior. - 134 p.

Source: Dissertation Abstracts International, Volume: 76-12(E), Section: A.

Thesis (D.B.A.)--Anderson University, 2015.

This is the first-known study conducted in the United States on the determinants of the intended use of Islamic banking and financial services by U.S. Muslims. An extended Theory of Planned Behavior (TPB) model was tested, using structural equation modeling (SEM). The hypothesized paths in the structural model having an effect on one's intentions to use Islamic banking and financial services were: positive attitude, positive subjective norms, perceived behavioral control, greater Islamic religiosity, and lower perceived cost of being Muslim (COBM). A total of 250 completed surveys from individuals residing in the United States who self-identified as Muslims were obtained. The data were analyzed using SPSS and AMOS, and the model's research hypotheses were tested using a three-step approach that included exploratory factor analysis (EFA), confirmatory factor analysis (CFA), and SEM.

ISBN: 9781339056906Subjects--Topical Terms:

536353
Marketing.

Determinants of United States Muslims' intentions to use retail Islamic banking and financial services: An application of the theory of planned behavior.
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100 1 $a Zinser, Brian Arthur. $3 3183665
245 1 0 $a Determinants of United States Muslims' intentions to use retail Islamic banking and financial services: An application of the theory of planned behavior.
300 $a 134 p.
500 $a Source: Dissertation Abstracts International, Volume: 76-12(E), Section: A.
500 $a Adviser: Michael D. Wiese.
502 $a Thesis (D.B.A.)--Anderson University, 2015.
520 $a This is the first-known study conducted in the United States on the determinants of the intended use of Islamic banking and financial services by U.S. Muslims. An extended Theory of Planned Behavior (TPB) model was tested, using structural equation modeling (SEM). The hypothesized paths in the structural model having an effect on one's intentions to use Islamic banking and financial services were: positive attitude, positive subjective norms, perceived behavioral control, greater Islamic religiosity, and lower perceived cost of being Muslim (COBM). A total of 250 completed surveys from individuals residing in the United States who self-identified as Muslims were obtained. The data were analyzed using SPSS and AMOS, and the model's research hypotheses were tested using a three-step approach that included exploratory factor analysis (EFA), confirmatory factor analysis (CFA), and SEM.
520 $a The results of the SEM analysis showed that positive attitudes towards Islamic banking and financial services were found to be statistically significant (p < .001), and its path was the strongest in affecting U.S. Muslims' intent to use these products. The higher Muslim identification path was trending towards being statistically significant (p < 0.086). The analysis showed that a lower-perceived COBM path was statistically significant (p < 0.035), but in the opposite hypothesized direction. No support was found for the effect of positive subjective norms or perceived behavior control hypotheses.
520 $a The study was exploratory in nature and has limitations, including some discriminant validity problems with the TPB constructs. This study builds on the plethora of studies published regarding the selection of Islamic banking and financial services, and helps to fill the gap in which no studies conducted in the United States were previously published. It also is one of few studies that addresses the COBM phenomenon. Providers of Islamic banking and financial services in the United States can use the results of this study in the development of more effective marketing strategies, as well as integrated marketing communication messaging objectives.
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