語系:
繁體中文
English
說明(常見問題)
回圖書館首頁
手機版館藏查詢
登入
回首頁
切換:
標籤
|
MARC模式
|
ISBD
Media, Publicity, and Fashion: The M...
~
Fancy, Temitope Mariam.
FindBook
Google Book
Amazon
博客來
Media, Publicity, and Fashion: The Michelle Obama Effect A Content Analysis of News Around the World.
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
Media, Publicity, and Fashion: The Michelle Obama Effect A Content Analysis of News Around the World./
作者:
Fancy, Temitope Mariam.
面頁冊數:
48 p.
附註:
Source: Masters Abstracts International, Volume: 52-06.
Contained By:
Masters Abstracts International52-06(E).
標題:
Communication. -
電子資源:
http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=1527832
ISBN:
9781303979859
Media, Publicity, and Fashion: The Michelle Obama Effect A Content Analysis of News Around the World.
Fancy, Temitope Mariam.
Media, Publicity, and Fashion: The Michelle Obama Effect A Content Analysis of News Around the World.
- 48 p.
Source: Masters Abstracts International, Volume: 52-06.
Thesis (M.A.)--East Tennessee State University, 2014.
This study is a content analysis of media content in a 12-month time period in the lives of Jason Wu and Thom Browne, who were the designers of Michelle Obama's outfit to the second presidential inauguration. In order to discover the increase in awareness and media coverage of these designers due to Michelle Obama's fashion selection during the second inauguration, which brought about publicity, the researcher compared mentions, tone of stories, and framing of stories concerning these designers 6 months before and after the inauguration. Results indeed gave support to the hypothesis that mentions of these designers increased significantly after that pivotal event, that the mentions were more likely to include Michelle Obama, and that Wu received more mentions than Browne. However, support was not obtained for an increase in positive tone of stories after the inauguration.
ISBN: 9781303979859Subjects--Topical Terms:
524709
Communication.
Media, Publicity, and Fashion: The Michelle Obama Effect A Content Analysis of News Around the World.
LDR
:01785nmm a2200289 4500
001
2065000
005
20151128133615.5
008
170521s2014 ||||||||||||||||| ||eng d
020
$a
9781303979859
035
$a
(MiAaPQ)AAI1527832
035
$a
AAI1527832
040
$a
MiAaPQ
$c
MiAaPQ
100
1
$a
Fancy, Temitope Mariam.
$3
3179658
245
1 0
$a
Media, Publicity, and Fashion: The Michelle Obama Effect A Content Analysis of News Around the World.
300
$a
48 p.
500
$a
Source: Masters Abstracts International, Volume: 52-06.
500
$a
Adviser: Robert Andrew Dunn.
502
$a
Thesis (M.A.)--East Tennessee State University, 2014.
520
$a
This study is a content analysis of media content in a 12-month time period in the lives of Jason Wu and Thom Browne, who were the designers of Michelle Obama's outfit to the second presidential inauguration. In order to discover the increase in awareness and media coverage of these designers due to Michelle Obama's fashion selection during the second inauguration, which brought about publicity, the researcher compared mentions, tone of stories, and framing of stories concerning these designers 6 months before and after the inauguration. Results indeed gave support to the hypothesis that mentions of these designers increased significantly after that pivotal event, that the mentions were more likely to include Michelle Obama, and that Wu received more mentions than Browne. However, support was not obtained for an increase in positive tone of stories after the inauguration.
590
$a
School code: 0069.
650
4
$a
Communication.
$3
524709
650
4
$a
Mass communication.
$3
2144804
650
4
$a
Public administration.
$3
531287
690
$a
0459
690
$a
0708
690
$a
0617
710
2
$a
East Tennessee State University.
$3
1017802
773
0
$t
Masters Abstracts International
$g
52-06(E).
790
$a
0069
791
$a
M.A.
792
$a
2014
793
$a
English
856
4 0
$u
http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=1527832
筆 0 讀者評論
館藏地:
全部
電子資源
出版年:
卷號:
館藏
1 筆 • 頁數 1 •
1
條碼號
典藏地名稱
館藏流通類別
資料類型
索書號
使用類型
借閱狀態
預約狀態
備註欄
附件
W9297710
電子資源
11.線上閱覽_V
電子書
EB
一般使用(Normal)
在架
0
1 筆 • 頁數 1 •
1
多媒體
評論
新增評論
分享你的心得
Export
取書館
處理中
...
變更密碼
登入