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The cultivation of perceptions and b...

Edison, Aimee Stephanie.

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The cultivation of perceptions and behavioral expectations of romantic relationships through the media.

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	The cultivation of perceptions and behavioral expectations of romantic relationships through the media./
作者:	Edison, Aimee Stephanie.
面頁冊數:	95 p.
附註:	Source: Dissertation Abstracts International, Volume: 68-02, Section: A, page: 3910.
Contained By:	Dissertation Abstracts International68-02A.
標題:	Mass communication. -
電子資源:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3252006
ISBN:	9781109904192

The cultivation of perceptions and behavioral expectations of romantic relationships through the media.
Edison, Aimee Stephanie.

The cultivation of perceptions and behavioral expectations of romantic relationships through the media. - 95 p.

Source: Dissertation Abstracts International, Volume: 68-02, Section: A, page: 3910.

Thesis (Ph.D.)--The University of Alabama, 2006.

This item must not be sold to any third party vendors.

This study extended research on cultivation effects of the mass media to encompass both a new genre (romantic-comedy) and medium (film). In addition, the study aimed to demonstrate that cultivation effects occur by increasing the ease with which attitudes about romantic constructs were activated from memory (attitude accessibility). The results indicated that participants who use more romantic media tend to think more about romance (fantasy rumination), which in turn influences the extent to which their expectations and beliefs about romance are more idealistic. In addition, participants who use more romantic media also had more chronically accessible attitudes toward romantic constructs. However, this study failed to demonstrate that romantic constructs became more accessible in the short term after viewing a romance-comedy movie. Further testing needs to be done in order to verify the mechanisms through which the media influence accessibility of attitudes and romantic expectations.

ISBN: 9781109904192Subjects--Topical Terms:

2144804
Mass communication.

The cultivation of perceptions and behavioral expectations of romantic relationships through the media.
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506 $a This item must not be added to any third party search indexes.
520 $a This study extended research on cultivation effects of the mass media to encompass both a new genre (romantic-comedy) and medium (film). In addition, the study aimed to demonstrate that cultivation effects occur by increasing the ease with which attitudes about romantic constructs were activated from memory (attitude accessibility). The results indicated that participants who use more romantic media tend to think more about romance (fantasy rumination), which in turn influences the extent to which their expectations and beliefs about romance are more idealistic. In addition, participants who use more romantic media also had more chronically accessible attitudes toward romantic constructs. However, this study failed to demonstrate that romantic constructs became more accessible in the short term after viewing a romance-comedy movie. Further testing needs to be done in order to verify the mechanisms through which the media influence accessibility of attitudes and romantic expectations.
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