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A cross-site study of user behavior ...

Zhang, Yue.

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A cross-site study of user behavior and privacy perception in social networks.

Record Type:	Electronic resources : Monograph/item
Title/Author:	A cross-site study of user behavior and privacy perception in social networks./
Author:	Zhang, Yue.
Description:	164 p.
Notes:	Source: Masters Abstracts International, Volume: 54-03.
Contained By:	Masters Abstracts International54-03(E).
Subject:	Social work. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=1582809
ISBN:	9781321522969

A cross-site study of user behavior and privacy perception in social networks.
Zhang, Yue.

A cross-site study of user behavior and privacy perception in social networks. - 164 p.

Source: Masters Abstracts International, Volume: 54-03.

Thesis (M.S.)--Purdue University, 2014.

This item must not be sold to any third party vendors.

While online social networking sites have brought convenience and diversity in people's social lives, they have also been the source for information leakage. Researchers have been looking for ways to balance user privacy protection and information disclosure. However, literature suggested that many users either failed to perceive privacy risks correctly or they failed to behave in accordance with privacy awareness even they have already perceived potential risks.

ISBN: 9781321522969Subjects--Topical Terms:

644197
Social work.

A cross-site study of user behavior and privacy perception in social networks.
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020 $a 9781321522969
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100 1 $a Zhang, Yue. $3 1297056
245 1 2 $a A cross-site study of user behavior and privacy perception in social networks.
300 $a 164 p.
500 $a Source: Masters Abstracts International, Volume: 54-03.
500 $a Adviser: Melissa Dark.
502 $a Thesis (M.S.)--Purdue University, 2014.
506 $a This item must not be sold to any third party vendors.
520 $a While online social networking sites have brought convenience and diversity in people's social lives, they have also been the source for information leakage. Researchers have been looking for ways to balance user privacy protection and information disclosure. However, literature suggested that many users either failed to perceive privacy risks correctly or they failed to behave in accordance with privacy awareness even they have already perceived potential risks.
520 $a This thesis conducted a survey to measure social network users' privacy attitude, privacy perception and their actual behavior when using social networking sites. The survey targeted at three populations of different cultural contexts: U.S. college students, Chinese students in the U.S. and Chinese students in China. It also targeted at 6 populate sites -- Facebook, Twitter. WhatsApp, RenRen, Weibo and WeChat.
520 $a Based on the survey results, this thesis conducted a cross-cultural and cross-site study to explore the relationships of social network users' privacy attitudes, privacy perceptions and various user behaviors. It also studied whether cultural contexts and the differences of sites had an impact on privacy attitude, perception and behavior.
590 $a School code: 0183.
650 4 $a Social work. $3 644197
650 4 $a Information science. $3 554358
690 $a 0452
690 $a 0723
710 2 $a Purdue University. $b Technology. $3 1022269
773 0 $t Masters Abstracts International $g 54-03(E).
790 $a 0183
791 $a M.S.
792 $a 2014
793 $a English
856 4 0 $u http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=1582809