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Mashup network ecosystem structure: ...

Shiga, Amanda.

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Mashup network ecosystem structure: A driving force of competitive actions?.

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Mashup network ecosystem structure: A driving force of competitive actions?./
作者:	Shiga, Amanda.
面頁冊數:	68 p.
附註:	Source: Masters Abstracts International, Volume: 50-01, page: 1310.
Contained By:	Masters Abstracts International50-01.
標題:	Management. -
電子資源:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=MR79549
ISBN:	9780494795491

Mashup network ecosystem structure: A driving force of competitive actions?.
Shiga, Amanda.

Mashup network ecosystem structure: A driving force of competitive actions?. - 68 p.

Source: Masters Abstracts International, Volume: 50-01, page: 1310.

Thesis (M.A.Sc.)--Carleton University (Canada), 2011.

This item must not be sold to any third party vendors.

Over the last decade, the Internet has played host to an explosion of developer innovation in the form of mashups. However, few empirical studies have explored the nature of competition within the mashup ecosystem, which grows by virtue of developers' independent choices and where API providers function as both competitors and complementors. This study explores competitive dynamics and social network analysis within the context of the mashup ecosystem. Hypotheses propose associations between competitive action and network structure constructs. 1277 blog postings are analyzed to collect competitive actions taken by 8 mapping APIs, and social network analysis is performed on the mashup-API network. The results show that API providers perform competitive actions that fall into six categories: marketing, product development, service, legal, capacity and success; that observed actions are performed in specific patterns, and that a limited relationship does exist between network position and competitive action in this context.

ISBN: 9780494795491Subjects--Topical Terms:

516664
Management.

Mashup network ecosystem structure: A driving force of competitive actions?.
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520 $a Over the last decade, the Internet has played host to an explosion of developer innovation in the form of mashups. However, few empirical studies have explored the nature of competition within the mashup ecosystem, which grows by virtue of developers' independent choices and where API providers function as both competitors and complementors. This study explores competitive dynamics and social network analysis within the context of the mashup ecosystem. Hypotheses propose associations between competitive action and network structure constructs. 1277 blog postings are analyzed to collect competitive actions taken by 8 mapping APIs, and social network analysis is performed on the mashup-API network. The results show that API providers perform competitive actions that fall into six categories: marketing, product development, service, legal, capacity and success; that observed actions are performed in specific patterns, and that a limited relationship does exist between network position and competitive action in this context.
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