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Working in the future tense: Materia...

Brooks, Lonny J.

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Working in the future tense: Materializing stories of emerging technologies and cyberculture at the Institute For the Future.

Record Type:	Electronic resources : Monograph/item
Title/Author:	Working in the future tense: Materializing stories of emerging technologies and cyberculture at the Institute For the Future./
Author:	Brooks, Lonny J.
Description:	458 p.
Notes:	Source: Dissertation Abstracts International, Volume: 65-08, Section: A, page: 2816.
Contained By:	Dissertation Abstracts International65-08A.
Subject:	Mass Communications. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3144308
ISBN:	9780496026210

Working in the future tense: Materializing stories of emerging technologies and cyberculture at the Institute For the Future.
Brooks, Lonny J.

Working in the future tense: Materializing stories of emerging technologies and cyberculture at the Institute For the Future. - 458 p.

Source: Dissertation Abstracts International, Volume: 65-08, Section: A, page: 2816.

Thesis (Ph.D.)--University of California, San Diego, 2004.

This item must not be sold to any third party vendors.

This research investigates the inherited nature of technological discourses and the problem of negotiating stories of possible technocratic futures within an elite organizational culture. Based on a four-year ethnographic profile (from 1998 to 2002) of the nonprofit think tank known as the Institute For the Future (IFTF), this study follows the lived realities of a group of nonprofit forecasters (or futures researchers) as they incorporate a number of social discourses into the narrative scenarios they provide, and occasionally perform, for their clients. While its current leaders are influenced by the 1960s youth accented, cultural revolution (tempered by the organization's more rationalist founders and beginnings), IFTF researchers serve a less flexible clientele made up of major U.S. and European businesses, a source of internal reflection and contradictory growth.

ISBN: 9780496026210Subjects--Topical Terms:

1017395
Mass Communications.

Working in the future tense: Materializing stories of emerging technologies and cyberculture at the Institute For the Future.
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245 1 0 $a Working in the future tense: Materializing stories of emerging technologies and cyberculture at the Institute For the Future.
300 $a 458 p.
500 $a Source: Dissertation Abstracts International, Volume: 65-08, Section: A, page: 2816.
500 $a Chair: Chandra Mukerji.
502 $a Thesis (Ph.D.)--University of California, San Diego, 2004.
506 $a This item must not be sold to any third party vendors.
506 $a This item must not be added to any third party search indexes.
520 $a This research investigates the inherited nature of technological discourses and the problem of negotiating stories of possible technocratic futures within an elite organizational culture. Based on a four-year ethnographic profile (from 1998 to 2002) of the nonprofit think tank known as the Institute For the Future (IFTF), this study follows the lived realities of a group of nonprofit forecasters (or futures researchers) as they incorporate a number of social discourses into the narrative scenarios they provide, and occasionally perform, for their clients. While its current leaders are influenced by the 1960s youth accented, cultural revolution (tempered by the organization's more rationalist founders and beginnings), IFTF researchers serve a less flexible clientele made up of major U.S. and European businesses, a source of internal reflection and contradictory growth.
520 $a The Institute For the Future is a hybrid, networked organization where futures consulting becomes an amalgam of academic, journalistic, and advertising strategies. IFTF carries out primary ethnographic research to create sophisticated ironic, self-reflective narratives commenting on the future of technology and consumption. This thesis investigates how the development of these stories are tied to social and economic networks for maintaining powerful constituencies, an array of elites from corporate to nonprofit groups and federal agencies. Although beholden to its corporate clients, IFTF simultaneously tries to extend its nonprofit mission to stimulate and engender public debate on the future.
520 $a By unpacking the rise of forecasting research in the U.S., this research explains the historic, organizational imperatives to create IFTF. Researchers at IFTF grapple with a range of contradictions as they develop future scenarios for shaping corporate and governmental conceptions of cyberculture. Such future tales act as part of a sophisticated communication system for making the future tangible: as an embodied, materialized experience for its clients that taps into multiple personal, organizational agendas intersecting with IFTF's institutional life. This system for evoking the future also becomes a rich historical record of corporate and nonprofit visions of the network economy in the late 20 th century.
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710 2 $a University of California, San Diego. $3 1018093
773 0 $t Dissertation Abstracts International $g 65-08A.
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791 $a Ph.D.
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793 $a English
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