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Commercial nationalism = selling the...

Volcic, Zala.

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Commercial nationalism = selling the nation and nationalizing the sell /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Commercial nationalism/ edited by Zala Volcic, Mark Andrejevic.
其他題名:	selling the nation and nationalizing the sell /
其他作者:	Volcic, Zala.
出版者:	London :Palgrave Macmillan UK : : 2016.,
面頁冊數:	x, 202 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
標題:	Nationalism. -
電子資源:	http://dx.doi.org/10.1057/9781137500991
ISBN:	9781137500991$q(electronic bk.)

Commercial nationalism = selling the nation and nationalizing the sell /
Commercial nationalismselling the nation and nationalizing the sell /[electronic resource] :edited by Zala Volcic, Mark Andrejevic. - London :Palgrave Macmillan UK :2016. - x, 202 p. :ill., digital ;24 cm. - Palgrave studies in communication for social change. - Palgrave studies in communication for social change..

This book intervenes in discussions of the fate of nationalism and national identity by exploring the relationship between state appropriation of marketing and branding strategies on the one hand, and, on the other, the commercial mobilization of nationalist discourses.

ISBN: 9781137500991$q(electronic bk.)

Standard No.: 10.1057/9781137500991doiSubjects--Topical Terms:

517592
Nationalism.

LC Class. No.: JC311 / .C629 2016

Dewey Class. No.: 320.54

Commercial nationalism = selling the nation and nationalizing the sell /
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