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Multimodality in practice = investig...

Norris, Sigrid, (1961-)

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Multimodality in practice = investigating theory-in-practice-through-methodology /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Multimodality in practice/ edited by Sigrid Norris.
Reminder of title:	investigating theory-in-practice-through-methodology /
other author:	Norris, Sigrid,
Published:	New York :Routledge, : 2012.,
Description:	xiv, 238 p., [4] p. of plates :ill.
[NT 15003449]:	1. Introduction to Part I : primary focus--social actors and their actions / Sigrid Norris -- 2. Teaching touch/response-feel : a first step to an analysis of touch from an (inter)active perspective / Sigrid Norris -- 3. Interactive technologies and the function of the senses / Jens Loenhoff -- 4. Multimodal exchanges and power relations in a public relations department / Helen Sissons -- 5. Scientific visualizations as discourse nexus : transmission of content or context for making meaning? / Shawn M. Rowe -- 6. Sacred time : temporal rhythms in Aipan practice / Gudrun Frommherz -- 7. Constructing and consuming "displays" in online environments / Rodney H. Jones -- 8. Technology and reception as multimodal remaking / Carey Jewitt -- 9. Introduction to Part II : primary focus--cultural tools / Sigrid Norris -- 10. Normativity and software : a multimodal social semiotic approach / Emilia Djonov and Theo Van Leeuwen -- 11. Reception as social action : the case of marketing / Paul White -- 12. Combining computational tools with systemic functional theory for discourse analysis / Marissa K.L.E., Kay O'Halloran and Kevin Judd -- 13. Storm over the starship : a geosemiotic analysis of brand co-ownership / Denise M. Conroy and Richard W. Brookes -- 14. Multimodal texts as mediated actions : voice, synchronization and layered simultaneity in images of disability / Najma Al Zidjaly -- 15. Mediating multimodal environmental knowledge across animation techniques / Carmen Daniela Maier -- 16. Multimodality in practice : investigating theory-in-practice-through-methodology / Sigrid Norris.
Subject:	Modality (Linguistics) -
Online resource:	http://www.tandfebooks.com/isbn/9780203801246
ISBN:	9780203801246 (e-book : PDF)

Multimodality in practice = investigating theory-in-practice-through-methodology /
Multimodality in practiceinvestigating theory-in-practice-through-methodology /[electronic resource] :edited by Sigrid Norris. - New York :Routledge,2012. - xiv, 238 p., [4] p. of plates :ill. - Routledge studies in multimodality ;4. - Routledge studies in multimodality ;4..

Includes bibliographical references and index.

1. Introduction to Part I : primary focus--social actors and their actions / Sigrid Norris -- 2. Teaching touch/response-feel : a first step to an analysis of touch from an (inter)active perspective / Sigrid Norris -- 3. Interactive technologies and the function of the senses / Jens Loenhoff -- 4. Multimodal exchanges and power relations in a public relations department / Helen Sissons -- 5. Scientific visualizations as discourse nexus : transmission of content or context for making meaning? / Shawn M. Rowe -- 6. Sacred time : temporal rhythms in Aipan practice / Gudrun Frommherz -- 7. Constructing and consuming "displays" in online environments / Rodney H. Jones -- 8. Technology and reception as multimodal remaking / Carey Jewitt -- 9. Introduction to Part II : primary focus--cultural tools / Sigrid Norris -- 10. Normativity and software : a multimodal social semiotic approach / Emilia Djonov and Theo Van Leeuwen -- 11. Reception as social action : the case of marketing / Paul White -- 12. Combining computational tools with systemic functional theory for discourse analysis / Marissa K.L.E., Kay O'Halloran and Kevin Judd -- 13. Storm over the starship : a geosemiotic analysis of brand co-ownership / Denise M. Conroy and Richard W. Brookes -- 14. Multimodal texts as mediated actions : voice, synchronization and layered simultaneity in images of disability / Najma Al Zidjaly -- 15. Mediating multimodal environmental knowledge across animation techniques / Carmen Daniela Maier -- 16. Multimodality in practice : investigating theory-in-practice-through-methodology / Sigrid Norris.

Mode of access: World Wide Web.

ISBN: 9780203801246 (e-book : PDF)Subjects--Topical Terms:

660543
Modality (Linguistics)
Index Terms--Genre/Form:

542853
Electronic books.

LC Class. No.: P99.4.M6 / M87 2012

Dewey Class. No.: 401.4 / M961

Multimodality in practice = investigating theory-in-practice-through-methodology /
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082 $a 401.4 $b M961
245 0 0 $a Multimodality in practice $h [electronic resource] : $b investigating theory-in-practice-through-methodology / $c edited by Sigrid Norris.
260 $a New York : $b Routledge, $c 2012.
300 $a xiv, 238 p., [4] p. of plates : $b ill.
490 1 $a Routledge studies in multimodality ; $v 4
504 $a Includes bibliographical references and index.
505 0 $a 1. Introduction to Part I : primary focus--social actors and their actions / Sigrid Norris -- 2. Teaching touch/response-feel : a first step to an analysis of touch from an (inter)active perspective / Sigrid Norris -- 3. Interactive technologies and the function of the senses / Jens Loenhoff -- 4. Multimodal exchanges and power relations in a public relations department / Helen Sissons -- 5. Scientific visualizations as discourse nexus : transmission of content or context for making meaning? / Shawn M. Rowe -- 6. Sacred time : temporal rhythms in Aipan practice / Gudrun Frommherz -- 7. Constructing and consuming "displays" in online environments / Rodney H. Jones -- 8. Technology and reception as multimodal remaking / Carey Jewitt -- 9. Introduction to Part II : primary focus--cultural tools / Sigrid Norris -- 10. Normativity and software : a multimodal social semiotic approach / Emilia Djonov and Theo Van Leeuwen -- 11. Reception as social action : the case of marketing / Paul White -- 12. Combining computational tools with systemic functional theory for discourse analysis / Marissa K.L.E., Kay O'Halloran and Kevin Judd -- 13. Storm over the starship : a geosemiotic analysis of brand co-ownership / Denise M. Conroy and Richard W. Brookes -- 14. Multimodal texts as mediated actions : voice, synchronization and layered simultaneity in images of disability / Najma Al Zidjaly -- 15. Mediating multimodal environmental knowledge across animation techniques / Carmen Daniela Maier -- 16. Multimodality in practice : investigating theory-in-practice-through-methodology / Sigrid Norris.
530 $a Also available in print edition.
538 $a Mode of access: World Wide Web.
650 0 $a Modality (Linguistics) $3 660543
650 0 $a Communication $x Methodology. $3 602317
650 0 $a Social interaction. $3 520415
650 0 $a Oral communication. $3 529373
655 7 $a Electronic books. $2 lcsh $3 542853
700 1 $a Norris, Sigrid, $d 1961- $3 581004
776 1 $z 9780415880374 (alk. paper)
830 0 $a Routledge studies in multimodality ; $v 4. $3 2143521
856 4 0 $u http://www.tandfebooks.com/isbn/9780203801246