| Record Type: |
Language materials, printed
: Monograph/item
|
| Title/Author: |
Consumer behavior // Roger D. Blackwell, Paul W. Miniard, James F. Engel ; adapted by Pai Di-ching, Norjaya Mohd. Yasin, Wan Jooria Hood. |
| Author: |
Blackwell, Roger D. |
| other author: |
Miniard, Paul W. |
| Published: |
Singapre :Cengage Learning, : ©2012., |
| Description: |
xxvii, 639 p. :color ill ;28 cm. |
| Subject: |
Consumer behavior. - |
| ISBN: |
9789814336918 |