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Television brandcasting : = the retu...
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Gillan, Jennifer.
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Television brandcasting : = the return of the content-promotion hybrid /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Television brandcasting :/ Jennifer Gillan.
其他題名:
the return of the content-promotion hybrid /
作者:
Gillan, Jennifer.
出版者:
New York :Routledge, : c2015.,
面頁冊數:
xvii, 275 p. :ill. ;23 cm.
標題:
Television broadcasting - United States. -
ISBN:
9780415841221
Television brandcasting : = the return of the content-promotion hybrid /
Gillan, Jennifer.
Television brandcasting :
the return of the content-promotion hybrid /Jennifer Gillan. - New York :Routledge,c2015. - xvii, 275 p. :ill. ;23 cm.
Includes bibliographical references and index.
ISBN: 9780415841221UK26.99
LCCN: 2014024842Subjects--Topical Terms:
547575
Television broadcasting
--United States.
LC Class. No.: HE8700.8 / .G55 2014
Dewey Class. No.: 384.55068/8
Television brandcasting : = the return of the content-promotion hybrid /
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