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The Specter of Sale: Where Art and E...

Jimarez Howard, Julian A.

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The Specter of Sale: Where Art and E-Commerce Meet.

Record Type:	Language materials, printed : Monograph/item
Title/Author:	The Specter of Sale: Where Art and E-Commerce Meet./
Author:	Jimarez Howard, Julian A.
Description:	72 p.
Notes:	Source: Masters Abstracts International, Volume: 52-01.
Contained By:	Masters Abstracts International52-01(E).
Subject:	Business Administration, Arts Management. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=1540841
ISBN:	9781303215759

The Specter of Sale: Where Art and E-Commerce Meet.
Jimarez Howard, Julian A.

The Specter of Sale: Where Art and E-Commerce Meet. - 72 p.

Source: Masters Abstracts International, Volume: 52-01.

Thesis (M.A.)--Sotheby's Institute of Art - New York, 2013.

The early 1990s witnessed an explosion in the relatively new market for online shopping and e-commerce. While the so-called dotcom bubble burst in early 2000, e-commerce is now an over $160 billion industry. Through a series of three case studies, this thesis looks at how the art world is adapting to e-commerce. Classified into a taxonomy that draws on the real world and brick-and-mortar institutions of the auction, the art adviser/social curator, and the discount print shop, it examines the propositions and mechanics of e-commerce sites Saffronart, Paddle8, and 20x200 respectively. While these and other platforms are often spoken about in the media and the art world, there is little research that looks at them within the context of each other. Distilling cross platform keys to success, this thesis concludes with areas for future business development and research.

ISBN: 9781303215759Subjects--Topical Terms:

1674038
Business Administration, Arts Management.

The Specter of Sale: Where Art and E-Commerce Meet.
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245 1 4 $a The Specter of Sale: Where Art and E-Commerce Meet.
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500 $a Source: Masters Abstracts International, Volume: 52-01.
500 $a Adviser: Jonathan Neil.
502 $a Thesis (M.A.)--Sotheby's Institute of Art - New York, 2013.
520 $a The early 1990s witnessed an explosion in the relatively new market for online shopping and e-commerce. While the so-called dotcom bubble burst in early 2000, e-commerce is now an over $160 billion industry. Through a series of three case studies, this thesis looks at how the art world is adapting to e-commerce. Classified into a taxonomy that draws on the real world and brick-and-mortar institutions of the auction, the art adviser/social curator, and the discount print shop, it examines the propositions and mechanics of e-commerce sites Saffronart, Paddle8, and 20x200 respectively. While these and other platforms are often spoken about in the media and the art world, there is little research that looks at them within the context of each other. Distilling cross platform keys to success, this thesis concludes with areas for future business development and research.
590 $a School code: 1588.
650 4 $a Business Administration, Arts Management. $3 1674038
650 4 $a Business Administration, Marketing. $3 1017573
650 4 $a Multimedia Communications. $3 1057801
690 $a 0424
690 $a 0338
690 $a 0558
710 2 $a Sotheby's Institute of Art - New York. $b Art Business. $3 2093254
773 0 $t Masters Abstracts International $g 52-01(E).
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791 $a M.A.
792 $a 2013
793 $a English
856 4 0 $u http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=1540841