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Social networking: The benefits of T...

Perrilliat, Jessica A.

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Social networking: The benefits of Twitter for music fans and consumers.

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Social networking: The benefits of Twitter for music fans and consumers./
Author:	Perrilliat, Jessica A.
Description:	50 p.
Notes:	Source: Masters Abstracts International, Volume: 51-03.
Contained By:	Masters Abstracts International51-03(E).
Subject:	Mass Communications. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=1521492
ISBN:	9781267778970

Social networking: The benefits of Twitter for music fans and consumers.
Perrilliat, Jessica A.

Social networking: The benefits of Twitter for music fans and consumers. - 50 p.

Source: Masters Abstracts International, Volume: 51-03.

Thesis (M.A.)--University of North Texas, 2012.

Due to the evolution of new media technologies, social networking websites have become major avenues for online media consumption. Twitter is one of many proven beneficial for online users. It is utilized for many different reasons, one of which includes music. It is then necessary to know how beneficial Twitter is for music fans and consumers. This study attempts to analyze the benefits of Twitter for music fans and consumers. Using an online survey, different gratification items are measured. Results reveal that some music fans and consumers do use Twitter for music purposes and that there is a statistically significant difference in terms of gratifications between those who use Twitter for music purposes and those who do not.

ISBN: 9781267778970Subjects--Topical Terms:

1017395
Mass Communications.

Social networking: The benefits of Twitter for music fans and consumers.
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020 $a 9781267778970
035 $a (MiAaPQ)AAI1521492
035 $a AAI1521492
040 $a MiAaPQ $c MiAaPQ
100 1 $a Perrilliat, Jessica A. $3 2093255
245 1 0 $a Social networking: The benefits of Twitter for music fans and consumers.
300 $a 50 p.
500 $a Source: Masters Abstracts International, Volume: 51-03.
500 $a Adviser: Alan B. Albarran.
502 $a Thesis (M.A.)--University of North Texas, 2012.
520 $a Due to the evolution of new media technologies, social networking websites have become major avenues for online media consumption. Twitter is one of many proven beneficial for online users. It is utilized for many different reasons, one of which includes music. It is then necessary to know how beneficial Twitter is for music fans and consumers. This study attempts to analyze the benefits of Twitter for music fans and consumers. Using an online survey, different gratification items are measured. Results reveal that some music fans and consumers do use Twitter for music purposes and that there is a statistically significant difference in terms of gratifications between those who use Twitter for music purposes and those who do not.
590 $a School code: 0158.
650 4 $a Mass Communications. $3 1017395
650 4 $a Multimedia Communications. $3 1057801
650 4 $a Web Studies. $3 1026830
650 4 $a Music. $3 516178
690 $a 0708
690 $a 0558
690 $a 0646
690 $a 0413
710 2 $a University of North Texas. $3 1017396
773 0 $t Masters Abstracts International $g 51-03(E).
790 $a 0158
791 $a M.A.
792 $a 2012
793 $a English
856 4 0 $u http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=1521492