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Principles of marketing /

~

Kotler, Philip.

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Principles of marketing /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Principles of marketing // Philip Kotler, Gary Armstrong.
Author:	Kotler, Philip.
other author:	Armstrong, Gary
Published:	Upper Saddle River, N.J. :Pearson/Prentice Hall, : c2008.,
Description:	xxxiv, 557, [98] p. :col. ill. ;28 cm.
Notes:	"Pearson international edition"--Cover.
Subject:	Marketing. -
ISBN:	9780136132370 (pbk. ; Pearson international ed.)

Principles of marketing /
Kotler, Philip.

Principles of marketing /Philip Kotler, Gary Armstrong. - 12th ed., international ed.. - Upper Saddle River, N.J. :Pearson/Prentice Hall,c2008. - xxxiv, 557, [98] p. :col. ill. ;28 cm.

"Pearson international edition"--Cover.

Includes bibliographical references and index.

ISBN: 9780136132370 (pbk. ; Pearson international ed.)

LCCN: 2007000562Subjects--Topical Terms:

536353
Marketing.

LC Class. No.: HF5415 / .K636 2008

Dewey Class. No.: 658.8

Principles of marketing /
LDR:00739cam a2200217Ia 4500 001 1919648
003 OCoLC
005 20140521033132.0
008 140521s2008 nyua b 001 0 eng d
010 $a 2007000562
020 $a 9780136132370 (pbk. ; Pearson international ed.)
020 $a 0136132375 (pbk. ; Pearson international ed.)
035 $a 贈書
040 $a CPV $b eng
050 0 0 $a HF5415 $b .K636 2008
082 0 4 $a 658.8 $2 22
100 1 $a Kotler, Philip. $3 520689
245 1 0 $a Principles of marketing / $c Philip Kotler, Gary Armstrong.
250 $a 12th ed., international ed..
260 # $a Upper Saddle River, N.J. : $b Pearson/Prentice Hall, $c c2008.
300 $a xxxiv, 557, [98] p. : $b col. ill. ; $c 28 cm.
500 $a "Pearson international edition"--Cover.
504 $a Includes bibliographical references and index.
650 # 0 $a Marketing. $3 536353
700 1 # $a Armstrong, Gary $q (Gary M.) $3 2035515

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GW0016612

六樓西文書區HC-Z(6F Western Language Books)

01.外借(書)_YB

一般圖書

HD5415 K637 2008

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1 records • Pages 1 •
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