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Scenario thinking = practical approa...
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Wright, George.
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Scenario thinking = practical approaches to the future /
Record Type:
Electronic resources : Monograph/item
Title/Author:
Scenario thinking/ George Wright, George Cairns.
Reminder of title:
practical approaches to the future /
Author:
Wright, George.
other author:
Cairns, George.
Published:
New York :Palgrave Macmillan, : 2011.,
Description:
p.cm.
Notes:
Includes index.
[NT 15003449]:
Machine generated contents note: -- Acknowledgements -- Introduction -- Why should the individual and organization practice scenario thinking? -- Working with scenarios: introducing the basic method -- Incorporating stakeholder values and facilitating critique of scenario storylines -- Understanding stakeholder viewpoints. -- Augmented scenario approaches: delving deeper and stretching wider -- Scenarios and decision analysis -- Creating robust strategies and robust organizations -- The backward logic method of constructing extreme scenarios -- Diagnosing organizational receptiveness -- Summary -- Appendix 1.
Subject:
Business planning. -
Online resource:
http://www.palgraveconnect.com/doifinder/10.1057/9780230306899An electronic book accessible through the World Wide Web; click for information
ISBN:
9780230306899 (electronic bk.)
Scenario thinking = practical approaches to the future /
Wright, George.
Scenario thinking
practical approaches to the future /[electronic resource] :George Wright, George Cairns. - New York :Palgrave Macmillan,2011. - p.cm.
Includes index.
Machine generated contents note: -- Acknowledgements -- Introduction -- Why should the individual and organization practice scenario thinking? -- Working with scenarios: introducing the basic method -- Incorporating stakeholder values and facilitating critique of scenario storylines -- Understanding stakeholder viewpoints. -- Augmented scenario approaches: delving deeper and stretching wider -- Scenarios and decision analysis -- Creating robust strategies and robust organizations -- The backward logic method of constructing extreme scenarios -- Diagnosing organizational receptiveness -- Summary -- Appendix 1.
Scenarios are a widely used approach to aid strategic analysis. An innovative guide to new methods in scenario thinking, this book presents a detailed step-by-step account of the {esc}b3{esc}sintuitive logics{esc}b4{esc}s method for developing and using scenarios within organizations. The authors detail a range of methodological innovations and show how to apply the most relevant technique to a particular situation. The approach is based on a mix of both high-level research and top-level consultancy experience. The book focuses on the demonstration and illustration of practical steps in scenario development processes. Scenario Thinking describes the logical bases of a range of scenario methods and provides detailed 'road maps' on how to implement them - together with practical examples of their application. The authors review the strengths and weaknesses of each method and detail the time and material resources that each method requires, providing a comprehensive overview of the most useful and successful methods at your organization{esc}b2{esc}ss disposal.
Electronic reproduction.
Basingstoke, England :
Palgrave Macmillan,
2011.
Mode of access: World Wide Web.
ISBN: 9780230306899 (electronic bk.)
Source: 412729Palgrave Macmillanhttp://www.palgraveconnect.comSubjects--Topical Terms:
602297
Business planning.
Index Terms--Genre/Form:
542853
Electronic books.
LC Class. No.: HD30.28 / .W746 2011
Dewey Class. No.: 658.4/012
Scenario thinking = practical approaches to the future /
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Machine generated contents note: -- Acknowledgements -- Introduction -- Why should the individual and organization practice scenario thinking? -- Working with scenarios: introducing the basic method -- Incorporating stakeholder values and facilitating critique of scenario storylines -- Understanding stakeholder viewpoints. -- Augmented scenario approaches: delving deeper and stretching wider -- Scenarios and decision analysis -- Creating robust strategies and robust organizations -- The backward logic method of constructing extreme scenarios -- Diagnosing organizational receptiveness -- Summary -- Appendix 1.
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Scenarios are a widely used approach to aid strategic analysis. An innovative guide to new methods in scenario thinking, this book presents a detailed step-by-step account of the {esc}b3{esc}sintuitive logics{esc}b4{esc}s method for developing and using scenarios within organizations. The authors detail a range of methodological innovations and show how to apply the most relevant technique to a particular situation. The approach is based on a mix of both high-level research and top-level consultancy experience. The book focuses on the demonstration and illustration of practical steps in scenario development processes. Scenario Thinking describes the logical bases of a range of scenario methods and provides detailed 'road maps' on how to implement them - together with practical examples of their application. The authors review the strengths and weaknesses of each method and detail the time and material resources that each method requires, providing a comprehensive overview of the most useful and successful methods at your organization{esc}b2{esc}ss disposal.
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TEF
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W9229869
電子資源
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EB HD30.28 .W746 2011
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