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The relationship between customer se...

Brandmeir, Karl D.

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The relationship between customer service quality and restaurant revenue in a gaming-centric casino environment.

Record Type:	Electronic resources : Monograph/item
Title/Author:	The relationship between customer service quality and restaurant revenue in a gaming-centric casino environment./
Author:	Brandmeir, Karl D.
Description:	67 p.
Notes:	Source: Dissertation Abstracts International, Volume: 67-12, Section: A, page: 4605.
Contained By:	Dissertation Abstracts International67-12A.
Subject:	Business Administration, Marketing. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3243993

The relationship between customer service quality and restaurant revenue in a gaming-centric casino environment.
Brandmeir, Karl D.

The relationship between customer service quality and restaurant revenue in a gaming-centric casino environment. - 67 p.

Source: Dissertation Abstracts International, Volume: 67-12, Section: A, page: 4605.

Thesis (Ph.D.)--University of Nevada, Las Vegas, 2006.

This study investigates the relationship between customer service quality and restaurant revenue in a casino. A recent search (August 2005) showed over 19,000 citations in one database on the subject of customer service quality. However, no studies specific to the casino industry were found. This study looked at three geographic locations of a gaming-centric casino company.Subjects--Topical Terms:

1017573
Business Administration, Marketing.

The relationship between customer service quality and restaurant revenue in a gaming-centric casino environment.
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005 20071112134954.5
008 130610s2006 eng d
035 $a (UMI)AAI3243993
035 $a AAI3243993
040 $a UMI $c UMI
100 1 $a Brandmeir, Karl D. $3 1257012
245 1 4 $a The relationship between customer service quality and restaurant revenue in a gaming-centric casino environment.
300 $a 67 p.
500 $a Source: Dissertation Abstracts International, Volume: 67-12, Section: A, page: 4605.
500 $a Adviser: Robert H. Woods.
502 $a Thesis (Ph.D.)--University of Nevada, Las Vegas, 2006.
520 $a This study investigates the relationship between customer service quality and restaurant revenue in a casino. A recent search (August 2005) showed over 19,000 citations in one database on the subject of customer service quality. However, no studies specific to the casino industry were found. This study looked at three geographic locations of a gaming-centric casino company.
520 $a The results showed that customers the casino environments used for this study view friendly/helpful staff and shorter wait times as significant. Surprisingly food variety, food quality, a price/value relationship, and ambiance/decor are not significant influences on restaurant revenues in a gaming-centric environment.
520 $a These findings suggest that the traditional hospitality model of the relationship between customer service quality and revenue may not apply to the casino environment.
590 $a School code: 0506.
650 4 $a Business Administration, Marketing. $3 1017573
650 4 $a Business Administration, Management. $3 626628
650 4 $a Recreation. $3 535376
690 $a 0338
690 $a 0454
690 $a 0814
710 2 0 $a University of Nevada, Las Vegas. $3 1017627
773 0 $t Dissertation Abstracts International $g 67-12A.
790 1 0 $a Woods, Robert H., $e advisor
790 $a 0506
791 $a Ph.D.
792 $a 2006
856 4 0 $u http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3243993