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Essays on software systems design, r...

Jiang, Zhengrui.

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Essays on software systems design, release, and early promotion.

Record Type:	Electronic resources : Monograph/item
Title/Author:	Essays on software systems design, release, and early promotion./
Author:	Jiang, Zhengrui.
Description:	143 p.
Notes:	Source: Dissertation Abstracts International, Volume: 66-05, Section: A, page: 1851.
Contained By:	Dissertation Abstracts International66-05A.
Subject:	Business Administration, Management. -
Online resource:	http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3176137
ISBN:	9780542149153

Essays on software systems design, release, and early promotion.
Jiang, Zhengrui.

Essays on software systems design, release, and early promotion. - 143 p.

Source: Dissertation Abstracts International, Volume: 66-05, Section: A, page: 1851.

Thesis (Ph.D.)--The University of Texas at Dallas, 2005.

In today's volatile software market, both quality and time to market are critical to a new software product's success. However, can a firm accelerate the delivery and adoption of its software products without trading off software quality, or improve the qualify of its software without delaying release and market adoption? To answer this question, my dissertation study focuses on the (1) design, (2) testing and release, as well as (3) early promotion phases of the software development and marketing process. I propose three strategies that a firm could consider: (1) usage-based optimal design, (2) patching, and (3) free software offer. The three strategies are addressed in three separate essays.

ISBN: 9780542149153Subjects--Topical Terms:

626628
Business Administration, Management.

Essays on software systems design, release, and early promotion.
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100 1 $a Jiang, Zhengrui. $3 1912122
245 1 0 $a Essays on software systems design, release, and early promotion.
300 $a 143 p.
500 $a Source: Dissertation Abstracts International, Volume: 66-05, Section: A, page: 1851.
500 $a Supervisor: Sumit Sarkar.
502 $a Thesis (Ph.D.)--The University of Texas at Dallas, 2005.
520 $a In today's volatile software market, both quality and time to market are critical to a new software product's success. However, can a firm accelerate the delivery and adoption of its software products without trading off software quality, or improve the qualify of its software without delaying release and market adoption? To answer this question, my dissertation study focuses on the (1) design, (2) testing and release, as well as (3) early promotion phases of the software development and marketing process. I propose three strategies that a firm could consider: (1) usage-based optimal design, (2) patching, and (3) free software offer. The three strategies are addressed in three separate essays.
520 $a In the first essay, I study an important usage-based design issue, the attribute-value conflict problem that is often encountered when merging data from multiple sources. I propose a framework for making the cost-minimizing decision based on the distribution of possible values and costs of errors associated with decision problems of interest. Analyses show that the cost-optimal solution provides a substantial amount of cost saving as compared to a solution that always pick the most likely value.
520 $a The second essay studies the software release policy with patching considered. I show that when patching is available and not very costly, a firm can release its software early and continue to test even after release. This policy has several advantages over the policy without considering patching. First, the total expected cost is reduced by a significant amount. Second, the reliability of the software product is higher after testing stops. Third, the expected number of software failures in the field is lower.
520 $a The third essay addresses the free software offer strategy. In this essay, I answer the following questions: what kind of products can benefit from free offer, and when and how should the free software be distributed to maximize a firm's own benefit? I conclude that a software firm can benefit from free offer because the word-of-mouth effect of the free adopters can accelerate the whole diffusion process.
590 $a School code: 0382.
650 4 $a Business Administration, Management. $3 626628
650 4 $a Engineering, System Science. $3 1018128
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710 2 0 $a The University of Texas at Dallas. $3 1018411
773 0 $t Dissertation Abstracts International $g 66-05A.
790 1 0 $a Sarkar, Sumit, $e advisor
790 $a 0382
791 $a Ph.D.
792 $a 2005
856 4 0 $u http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=3176137