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Does lateral attention affect health...
~
McCormick, Michael.
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Does lateral attention affect health behavior?: Investigating hemispheric influences in framed health messages.
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Does lateral attention affect health behavior?: Investigating hemispheric influences in framed health messages./
Author:
McCormick, Michael.
Description:
36 p.
Notes:
Source: Masters Abstracts International, Volume: 48-05, page: 3214.
Contained By:
Masters Abstracts International48-05.
Subject:
Psychology, Social. -
Online resource:
http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=1476228
ISBN:
9781109773842
Does lateral attention affect health behavior?: Investigating hemispheric influences in framed health messages.
McCormick, Michael.
Does lateral attention affect health behavior?: Investigating hemispheric influences in framed health messages.
- 36 p.
Source: Masters Abstracts International, Volume: 48-05, page: 3214.
Thesis (M.A.)--The University of North Carolina at Greensboro, 2010.
The current study was designed to test whether the systematic/contextual perspective would successfully account for lateralized responses to framed health messages. Accordingly, gain or loss framed messages promoting sunscreen use were presented to participants' left or right hemisphere via a dichotic listening task. After listening to the message, participants rated how likely they were to use sunscreen. A 2 X 2 ANOVA conducted on these likelihood ratings revealed a significant interaction between Hemisphere and the Message Frame, such that loss versus gain framed messages were rated significantly higher in the right hemisphere but there was virtually no difference when the same messages were presented to the left hemisphere. These results were consistent with the systematic/contextual perspective and recent work on ostensibly distinct framing manipulations.
ISBN: 9781109773842Subjects--Topical Terms:
529430
Psychology, Social.
Does lateral attention affect health behavior?: Investigating hemispheric influences in framed health messages.
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Does lateral attention affect health behavior?: Investigating hemispheric influences in framed health messages.
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36 p.
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Source: Masters Abstracts International, Volume: 48-05, page: 3214.
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Adviser: John J. Seta.
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Thesis (M.A.)--The University of North Carolina at Greensboro, 2010.
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The current study was designed to test whether the systematic/contextual perspective would successfully account for lateralized responses to framed health messages. Accordingly, gain or loss framed messages promoting sunscreen use were presented to participants' left or right hemisphere via a dichotic listening task. After listening to the message, participants rated how likely they were to use sunscreen. A 2 X 2 ANOVA conducted on these likelihood ratings revealed a significant interaction between Hemisphere and the Message Frame, such that loss versus gain framed messages were rated significantly higher in the right hemisphere but there was virtually no difference when the same messages were presented to the left hemisphere. These results were consistent with the systematic/contextual perspective and recent work on ostensibly distinct framing manipulations.
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http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=1476228
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