Basic marketing : = a marketing stra...
Perreault, William D.

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  • Basic marketing : = a marketing strategy planning approach /
  • Record Type: Language materials, printed : Monograph/item
    Title/Author: Basic marketing :/ William D. Perreault; Joseph P. Cannon; E. Jerome McCarthy.
    Reminder of title: a marketing strategy planning approach /
    Author: Perreault, William D.
    other author: Cannon, Joseph P.
    Published: New York [u.a.] :McGraw-Hill Irwin, : 2011.,
    Description: 741 p., I-1~30, G-1~11 p. :bill., graph. Darst ;28 cm.
    Notes: "McGraw-Hill International edition"--Cover.
    Subject: Marketing - Management. -
    ISBN: 9780071221108 (International student ed. : pbk.)
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  • 1 records • Pages 1 •
 
GW0014482 六樓西文書區HC-Z(6F Western Language Books) 01.外借(書)_YB 一般圖書 HF5415.13 P455 2011 一般使用(Normal) On shelf 0
  • 1 records • Pages 1 •
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