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Strategic management in action /
~
Coulter, Mary K.
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Strategic management in action /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Strategic management in action // Mary Coulter.
Author:
Coulter, Mary K.
Published:
Boston :Prentice Hall, : c2010.,
Description:
xix, 311 p. :ill. ;26 cm.
[NT 15003449]:
Introducing the concepts -- The context of managing strategically -- Assessing opportunities and threats : doing an external analysis -- Assessing strengths and weaknesses : doing an internal analysis -- Functional strategies -- Competitive strategies -- Corporate strategies -- Special topics : international strategies and strategies for entrepreneurial ventures and not-for-profits.
Subject:
Strategic planning. -
ISBN:
9780136078289 (pbk.)
Strategic management in action /
Coulter, Mary K.
Strategic management in action /
Mary Coulter. - 5th ed. - Boston :Prentice Hall,c2010. - xix, 311 p. :ill. ;26 cm.
Includes bibliographical references and index.
Introducing the concepts -- The context of managing strategically -- Assessing opportunities and threats : doing an external analysis -- Assessing strengths and weaknesses : doing an internal analysis -- Functional strategies -- Competitive strategies -- Corporate strategies -- Special topics : international strategies and strategies for entrepreneurial ventures and not-for-profits.
ISBN: 9780136078289 (pbk.)
LCCN: 2009018157Subjects--Topical Terms:
528149
Strategic planning.
LC Class. No.: HD30.28 / .C696 2010
Dewey Class. No.: 658.4/012
Strategic management in action /
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based on 0 review(s)
Location:
ALL
六樓西文書區HC-Z(6F Western Language Books)
Year:
Volume Number:
Items
1 records • Pages 1 •
1
Inventory Number
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GW0015149
六樓西文書區HC-Z(6F Western Language Books)
01.外借(書)_YB
一般圖書
HD30.28 C696 2010
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1 records • Pages 1 •
1
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