Glynn, Mark S.
Overview
| Works: | 3 works in 0 publications in 0 languages | |
|---|---|---|
Titles
Business-to-business brand management = theory, research and executive case study exercises /
by:
Glynn, Mark S.; Woodside, Arch G.; ProQuest (Firm)
(Electronic resources)
Business-to-business marketing management = strategies, cases, and solutions /
by:
Glynn, Mark S.; Woodside, Arch G.
(Electronic resources)