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Service is front stage = positioning...
~
Teboul, James, (1940-)
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Service is front stage = positioning services for value advantage /
Record Type:
Electronic resources : Monograph/item
Title/Author:
Service is front stage/ James Teboul.
Reminder of title:
positioning services for value advantage /
Author:
Teboul, James,
Published:
Houndmills [England] ;Palgrave Macmillan, : 2006.,
Description:
1 online resource (xi, 161 p.) :ill.
[NT 15003449]:
Toward a New Definition of Services -- Services: The Front-Stage Experience -- The Service Triangle -- The Service-Intensity Matrix -- Finding and Keeping the Fit -- The Three Movements of Quality -- Balancing Supply and Demand -- From Industrial to Professional Services -- Managing the Change Process.
Subject:
Customer services - Management. -
Online resource:
http://link.springer.com/10.1057/9780230579477An electronic book accessible through the World Wide Web; click for information
ISBN:
9780230579477
Service is front stage = positioning services for value advantage /
Teboul, James,1940-
Service is front stage
positioning services for value advantage /[electronic resource] :James Teboul. - Houndmills [England] ;Palgrave Macmillan,2006. - 1 online resource (xi, 161 p.) :ill. - INSEAD business press. - INSEAD business press..
Includes bibliographical references (p. 146-149) and index.
Toward a New Definition of Services -- Services: The Front-Stage Experience -- The Service Triangle -- The Service-Intensity Matrix -- Finding and Keeping the Fit -- The Three Movements of Quality -- Balancing Supply and Demand -- From Industrial to Professional Services -- Managing the Change Process.
This book contains a simple but powerful definition of services based upon a separation between back-stage and front-stage activities. Services deal with front interactions, production and manufacturing with back-stage operations. Teboul uses this distinction systematically to explore the important issues of the field within a coherent set of concepts and maps, including the service mix, the service triangle and the service-intensity matrix. This is a novel approach to services that challenges the traditional view.
ISBN: 9780230579477
Standard No.: 10.1057/9780230579477doi
Source: 348784Palgrave Macmillanhttp://www.palgraveconnect.comSubjects--Topical Terms:
694192
Customer services
--Management.Index Terms--Genre/Form:
542853
Electronic books.
LC Class. No.: HF5415.5 / .T43 2006eb
Dewey Class. No.: 658.8/12
Service is front stage = positioning services for value advantage /
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positioning services for value advantage /
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ill.
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Includes bibliographical references (p. 146-149) and index.
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Toward a New Definition of Services -- Services: The Front-Stage Experience -- The Service Triangle -- The Service-Intensity Matrix -- Finding and Keeping the Fit -- The Three Movements of Quality -- Balancing Supply and Demand -- From Industrial to Professional Services -- Managing the Change Process.
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This book contains a simple but powerful definition of services based upon a separation between back-stage and front-stage activities. Services deal with front interactions, production and manufacturing with back-stage operations. Teboul uses this distinction systematically to explore the important issues of the field within a coherent set of concepts and maps, including the service mix, the service triangle and the service-intensity matrix. This is a novel approach to services that challenges the traditional view.
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Description based on print version record.
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http://link.springer.com/10.1057/9780230579477
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An electronic book accessible through the World Wide Web; click for information
994
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TEF
based on 0 review(s)
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1
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W9237502
電子資源
11.線上閱覽_V
電子書
EB HF5415.5 .T43 2006eb
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1 records • Pages 1 •
1
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