事件行銷
Overview
Works: | 2 works in 0 publications in 0 languages |
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Titles
高雄世運之城市行銷個案研究 = = The City Marketing Case Study of 2009 World Games in Kaohsiung /
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(Language materials, printed)
事件行銷對品牌經驗影響之研究 = = The Effect of Event Marketing on Brand Experience:Empirical Evidence from Luxury Goods : 以奢侈品為例 /
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(Language materials, printed)