Automobiles - Marketing.
Overview
| Works: | 2 works in 1 publications in 1 languages | |
|---|---|---|
Titles
The second century = reconnecting customer and value chain through build-to-order : moving beyond mass and lean production in the auto industry /
by:
(Language materials, printed)
Marketing innovations in the automotive industry = meeting the challenges of the digital age /
by:
(Electronic resources)
Subjects