Marketing - Cross-cultural studies.

Cross-cultural marketing / by: (Language materials, printed)

Beyond Hofstede = culture frameworks for global marketing and management / by: (Electronic resources)

Transcultural encounters in knowledge production and consumption by: (Electronic resources)

Sociology of Culture.

Consumers

International trade- Social aspects.

Cultural Studies.

Social Sciences.

Marketing

Management- Cross-cultural studies.

International and Comparative Education.