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Mattia, Giovanni.

Overview

Works:	1 works in 2 publications in 1 languages

Titles

Online impulse buying and cognitive dissonance = examining the effect of mood on consumer behaviour / by: Mattia, Giovanni.; Di Leo, Alessio.; Principato, Ludovica.; SpringerLink (Online service) (Electronic resources)

The digital healthcare revolution = towards patient centricity with digitization, service innovation and value co-creation / by: Toni, Martina.; Mattia, Giovanni.; SpringerLink (Online service) (Electronic resources)

Subjects

Cognitive dissonance. Medical informatics. Health Care Management. Impulse buying- Psychological aspects. Teleshopping. Customer Relationship Management. Impulse buying. Patient-centered health care. Online Marketing/Social Media. Consumer Behavior. Innovation and Technology Management.

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