洪瑞英

顧客導向、服務品質、顧客價值與顧客滿意度之關聯性研究 = = The research aimed to the relationship among consumer orientation, service quality, consumer value and consumer satisfaction : Take the International tourist hotels in Hualien for example : 以花蓮地區國際觀光旅館為例 / by: 洪瑞英; 陳筱華; 國立東華大學企業管理研究所 (Language materials, printed)