陳, 正芬,
Overview
Works: | 1 works in 8 publications in 1 languages |
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Titles
創新者的實踐 = 達成有效差異化、加速產品上市、提升企業獲利的創新執行力 /
by:
喬治|q(George, Michael L.),; 華生-漢普菲爾|q(Watson-Hemphill, Kimberly),; 沃克斯|q(Works, James),; 陳, 正芬,
(Electronic resources)
贏利競賽 = 透過聰明定價、打造品牌,讓企業營收持續成長 /
by:
達特斯|q(Docters, Robert G.),; 陳, 正芬,; 戴, 至中,
(Electronic resources)
Subjects
市場學.
Information technology- China.
Mass media.
組織(管理).
Business planning.
理財.
職場成功法.
Communication in marketing.
Corporate governance.
Strategic planning.
中國.
品牌.
企業管理.
Publicity.
銷售.
溝通.
大眾傳播.
Corporate governance- United States.
Internet industry- China.
High technology industries- China.
價格.
投資.