Bansal, Rohit, (1982-)
Overview
| Works: | 1 works in 3 publications in 1 languages | |
|---|---|---|
Titles
Data analytics and influencer marketing for cultivating brand evangelism and affinity
by:
Chakir, Aziza, (1984-); Bansal, Rohit, (1982-); IGI Global.; Jain, Ajay.; Fazla, Rabby.
(Electronic resources)
Blockchain technology and applications for digital marketing
by:
Bansal, Rohit, (1982-); Malyadri, Pacha, (1958-); Singh, Amandeep, (1982-); Pervez, Asif, (1988-)
(Electronic resources)
Leveraging ChatGPT and artificial intelligence for effective customer engagement
by:
Bansal, Rohit, (1982-); Ngah, Abdul Hafaz, (1973-); Chakir, Aziza, (1984-); Pruthi, Nishita, (1997-); IGI Global.
(Electronic resources)
Text mining and sentiment analysis in climate change and environmental sustainability
by:
Bansal, Rohit, (1982-); IGI Global.; Rabby, Fazla.; Gupta, Arti.; Parwani, Dalima.; Sharma, Ridhima.
(Electronic resources)
Subjects
Natural language generation (Computer science)
Marketing.
Branding (Marketing)- Management.
Sustainability- Technological innovations
Internet marketing.
Climatic changes- Technological innovations.
ChatGPT.
Blockchains (Databases)
Consumer behavior.
Text data mining.
Artificial intelligence- Environmental aspects.
Artificial intelligence.