Languages
Reinecke, Sven.
Overview
| Works: | 1 works in 2 publications in 1 languages | |
|---|---|---|
Titles
Strategic marketing = market-oriented corporate and business unit planning /
by:
Tomczak, Torsten.; Reinecke, Sven.; Kuss, Alfred.; SpringerLink (Online service)
(Electronic resources)
Active price management = be a price maker, not a price taker! /
by:
Reinecke, Sven.; Noll, Laura Johanna.; SpringerLink (Online service)
(Electronic resources)